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August 10, 2023:
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An integration between Patreon and Spotify has been announced, allowing all creators to offer patron-only content to Spotify listeners. "You can connect your Spotify and Patreon accounts to access patron-exclusive podcasts right where you’re already listening to your favorite audio content," the company says; Supporting Cast and Supercast are also supported in the Spotify app.
October 3, 2022:
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Huberman Lab is to launch a paid subscription on Supercast. The show is consistently rated #1 in its categories; the new Premium subscription offers additional content.
April 19, 2022:
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First look: TED Audio Collective has signed with Supercast to offer paid subscriptions for TED Talks Daily. TED members will be able to enjoy a premium ad-free version of TED Talks Daily, plus all of the existing perks they get with TED membership, like exclusive programming, social events, and more. Supercast works in Apple Podcasts, Spotify, Google Podcasts, and many other apps.
March 18, 2022:
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Spotify has updated its list of partners for Spotify Open Access, a method to make subscription content available on Spotify. It's now supported by subscription platforms Supporting Cast, Supercast, Memberful, Hello Audio, Audiomeans, and Vriend van de Show.
March 3, 2022:
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Want to raise $2m? Insider has published Supercast's pitch deck which the company used in its fundraise.
February 1, 2022:
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Last week, we quoted Supercast saying they were the only membership service offering Spotify Open Access support to all its podcasters. Supporting Cast also does so. We regret the error.
January 28, 2022:
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Spotify says: "As shared in the announcement, we're activating those partners on a rolling basis – to mention just a few that have already been announced as live since July, we have rolled out Supercast, Slate Plus, Pushkin Industries and Mamamia. We have no new specifics to share right now, but expect to hear more from us in the near future!"
October 13, 2021:
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Sounds Profitable en Español starts today, as Bryan Barletta explains in Sounds Profitable with Podsights. The podcast adtech newsletter will be translated and produced using technology from Veritone MARVEL․ai: and so will the Sounds Profitable en Español podcast, with Bryan sounding as if he speaks Spanish fluently… but he doesn't.
October 7, 2021:
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First look: Supercast has opened their integration with Spotify Open Access, which enables publishers to offer gated content within Spotify's app. It's the first subscription platform to offer the Spotify Open Access integration to all its users.
September 3, 2021:
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Paid podcast subscriptions seem to be having a moment: Breaking Points, a podcast and YouTube show, has seen 10,000 paying subscribers in just two days using Supercast. The company tells Podnews that their top ten podcasters are earning more than $9 million in annual recurring revenue from paid subscribers on the platform; and that their growth rate is outperforming Substack's early published milestones.
July 28, 2021:
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Spotify has announced the first partners for their Open Access feature, which will allow paid subscriptions from third parties to work with Spotify. They include Acast+, Glow․fm, Memberful, Supporting Cast and Supercast, as well as a number of publishers. See analysis, below.
May 10, 2021:
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Where better to sell audio than… audio. Sounds Profitable's Up Next - Spring 2021 is now live, with more than two dozen companies taking part, promoting their new shows to ad buyers. Learn more at Sounds Profitable or start listening now - the feed also includes panels and a look at the trends behind podcast consumption.
April 21, 2021:
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Supercast, another subscription product, welcomes Apple to the party, saying subscription podcasting is going mainstream. But who owns your customers?
February 24, 2021:
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Investor Andrew Wilkinson says he's removing podcasts from his phone: "podcasts are mostly people repeating ideas you already agree with or talking about things that trigger anxiety", he says. Wilkinson is co-founder of Tiny Capital, which invests in iOS podcast app Castro, podcast membership platform Supercast, and podcast producer Ride Home Media.
February 19, 2021:
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Supercast looks at how 5 podcasters can add 6-7 figures of revenue
January 6, 2021:
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Mikel Ellcessor, the co-founder of WNYC Studios, is joining Supercast as Partnership Lead. "They're cracking the code," he says: "podcasters + paid fans = sustainability".
October 13, 2020:
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Supercast has launched Supercasters, a podcast that "dives deep into how you can grow your podcast sustainably and build a business out of it."
June 30, 2020:
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First look: Want to win over $100,000-worth of prizes? Supercast has launched their Paid to Podcast competition, with a grand prize including cash, a trip to San Diego to have lunch with Pat Flynn, promotion and a pro ticket to Podcast Movement 2021. All podcasts that enter will be considered for an investment offer from Supercast's investors, Tiny. You can enter now.
February 25, 2020:
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Exclusive: Listener support platform Supercast has announced it's achieved $2m in seed funding. The company has also announced a new CEO, Jason Sew Hoy, who joins from 99designs. In a personal blog post, Jason says "what really grabbed me was the passion economy movement and realizing just how big an opportunity most podcasters are missing." The company will be using its investment to hire a remote team.
September 4, 2019:
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A new podcast host, Supercast launches today, promising in a blog post to make it easy for any podcaster to switch to a subscription model. The platform handles payment, and subscriber feeds are available in the majority of podcast apps. The system also watches for "feed fraud", where paid-for RSS feeds are shared with others. Supercast is also in Product Hunt today.