Spotify
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Regeringsgatan 19, 111 53 Stockholm, Sweden
Spotify is a Swedish audio streaming and media service provider founded on 23 April 2006 by Daniel Ek and Martin Lorentzon. As of June 2025, it is one of the largest providers of music streaming services, with over 696 million monthly active users comprising 276 million paying subscribers. Spotify is listed on the New York Stock Exchange in the form of American depositary receipts. Wikipedia
Website: spotify.com
Symbol: NYSE:SPOT
Owns
About Spotify
Since its launch in 2008, Spotify has revolutionised music listening. Our move into podcasting brought innovation and a new generation of listeners to the medium. In 2022, we took the next leap, entering the fast-growing audiobook market—continuing to shape the future of audio.
Today, more listeners than ever can discover, manage and enjoy over 100 million tracks, nearly 7 million podcast titles, and 350,000 audiobooks a la carte on Spotify. We are the world’s most popular audio streaming subscription service with more than 678 million users, including 268 million subscribers in more than 180 markets.
Latest news
- Sep 8: Spotify claim that sports is the “fastest-growing video podcast category” on the platform. Consumption is up 53% quarter-on-quarter, the company says.
- Sep 5: There are lots of podcast directories to submit to - not just Apple and Spotify. Here’s a big list of them all.
- Sep 2: In the first day of Radiodays Asia in Jakarta, Indonesia, one of the speakers was Ron Baetiong from SeryeFM in the Phillipines. SeryeFM uses Spotify’s Open Access to offer paid access to shows - some of which are AI generated. Spotify is the most popular podcast platform in the country; but because Spotify Open Access allows SeryeFM to use its own payment processor, listeners can pay using GCash, a financial wallet app, as well as bank cards (which few people in the country regularly use).
- Aug 28: Exclusive: Chartable is going away. We know, you’ve heard this before - but this time, it’s going away for Megaphone customers, who still have access to it. If you’re with Megaphone, you’ll get an email today saying that a) Chartable is to be fully sunset on Dec 8, 2025; b) links are now available to publishers directly in Megaphone. (If you’re still using Chartable SmartLinks, you need to remove them.) There’s a blog post here about links, accompanied by what the landing page looks like (a massive Spotify button, tiny icons for the others), and what the analytics looks like.
- Aug 27: Exclusive: To help with the tedious job of manually getting consumption data from lots of different platforms, Podstock has launched “Episode 360”, a tool that matches your short-form clips to their parent episodes, to let you easily calculate total reach for your shows, including those social media clips. The tool also pulls listener retention data across Apple, Spotify and YouTube.
Data credits: Google Maps, Podnews newsletter, Wikipedia