Podnews
Your daily briefing for podcast and on-demand
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- Aug 13: Exclusive: Most podcast listeners only make room for three titles in their weekly routine. That’s one of the key findings from The Podcast Study: Growth, the results of which will be revealed next week at Podcast Movement (Wed 12.15pm, Keynote Stage). Tim Bronsil told Podnews: “In a world where shelf space is limited, the podcasts that combine strong content with active relationship building have the best chance to secure a coveted top three spot.” It’s a joint project between Strategic Solutions Research and Point-to-Point Marketing.
- Aug 11:
After Spotify returned podcast linking tool Podlink to its original developer, the service has now been rebuilt. The new Podlink has an updated list of podcast platforms that are sorted by popularity, the ability to set a default app, and highlights trailers. Its successor episodes
.fm now redirects to Podlink; all existing links (for both) should continue to work. - Aug 8: Consuming podcasts on TV has doubled in the UK in the past two years, according to Edison Research’s The UK Podcast Consumer 2025, which was released yesterday. The research also suggests that Spotify is the main podcast platform used in the country - BBC Sounds being more popular than Apple Podcasts.
- Aug 6: Apple Podcasts released its list of “Best So Far” shows - which “recognizes some of the best podcast shows and seasons since the beginning of the year.” The lists are localised for some countries - so Podnews today carries a list of all the countries we could find with a “best-of” list. It shows the focus of Apple - listeners in mainland Europe, most of Latin America and much of Asia don’t get a list, while Brazil is the only country we can find that lists non-English language podcasts in its Best So Far.
- Aug 5: One of the biggest and most successful podcast producers, Wondery, is to be restructured by Amazon, laying off a reported 110 people including the company’s CEO, Jen Sargent. Wondery was bought by Amazon at the end of 2020 for $300mn, then doubled its staff. It currently has around 360 published shows.
Data credits: Podnews newsletter