Podscribe
Podnews supporterThe #1 Independent Verification & Attribution Platform
Website: podscribe.com
About Podscribe
Podscribe is the leader in pixel-based attribution, incrementality, and verification for podcast, streaming, CTV, and other hard-to-measure media channels. We help advertisers, agencies, and publishers measure true campaign impact, optimize performance, and scale with confidence—backed by real-time, household-level data.
Learn more at www.podscribe.com or contact us at partnership@podscribe.com.
Podscribe is IAB Certified
It was certified for v2.2 of the IAB Podcast Measurement Guidelines on Aug 6, 2024.
It is certified for Download and Listener. Learn more
Latest news
- Sep 30: Rejoice! Podscribe is now SOC 2 Type II compliant. (It’s a data security standard). The company has also announced a partnership with Nielsen for geographic market area data, and podcasts now have a “country of origin” in the dashboard.
- Sep 22: Podscribe has announced a number of new features, including show-level engagement scores and vanity URL tracking. The company is also preparing for SOC 2 compliance.
- Aug 15: Podscribe reports that the show had just 7 ads (a 3% ad load). Brand suitability tools marked the show as a medium risk - it noted seven uses of the word “torture” (it’s in her latest album release title), a mention of “blow up” (about balloons), and two uses of the word “shooting”, both related to life goals. The show had 20 swears in it, mostly the f-word and the s-word.
- Aug 13: Podscribe published its August podcast rankings. Crime Junkie is the #1 audio podcast by audience; The Diary of a CEO with Steven Bartlett is the #1 by audience when you include YouTube; and The MeidasTouch Podcast is #1 by downloads and views.
- Jul 22: Podscribe announced three new features, including insight into audience traits to find more shows with similar audiences.
Data credits: IAB, Podnews newsletter