Tom Webster wins award

• Sounds Profitable has won an award for Best Data Storytelling at the Content Marketing Awards. The CMI award is the second for Sounds Profitable partner Tom Webster, who directed the work: he first won with Edison Research in 2019.

• The day after we covered another European public service broadcaster trying to break RSS for podcasting, the UK’s Ofcom has said that it should be a priority for public service broadcasters to be discoverable (and prominent) on third-party platforms like YouTube.

• Radiodays Asia has announced its first set of keynote speakers, including for its Podcast Day. They include Ron Baetiong, the CEO of Podcast Network Asia; Mike Russell from Creator Magic in the UK; Citra Prastuti from KBR Media in Indonesia; and our Editor, James Cridland. The event is Sep 1-3 in Jakarta, Indonesia.

  • Podnews readers get a discount on selected passes.

• Podscribe announced three new features, including insight into audience traits to find more shows with similar audiences.

• In Europe, Bauer Media’s digital audio ad platform AudioXi is the subject of an interview in The Media Leader.

• Where are you engaging your audiences? The Women’s Running podcast uses a Discord discussion area for its paid subscribers.

  • (Would anyone be interested in a Podnews discussion area, by the way? Hit reply and let us know.)

• PodcastOne’s Kit Gray has bought around $1.4mn of shares in the company.

Moves and hires

• Catherine Browne has been promoted to Vice President of Revenue & Partnerships at The Roost Podcast Network. She was formerly Head of Sales.

• Matt Hird has been promoted to Vice President of Signal Hill Insights. He’s been Senior Research Director since July 2023, and previously worked at CBC and Pacific Content.

• Charlotte’s NPR station WFAE has announced six layoffs. Meanwhile, South Dakota Public Broadcasting plans to reduce staff by up to 25%. The job losses are due to the upcoming cut in government funding for CPB.

Tips and tricks - with Podcast Movement

• Chris Stone highlights “the podcast marketing tool everyone forgets” - and you’re already doing it.

• Podcast Discovery asks “should you upload your video to Spotify”?

• DAI isn’t just for advertising. The Podcast Host discusses how to use dynamic audio insertion to make your archive fresh.

Podcast News

Just ending its current season, The Media Club with Matt Deegan has a special episode with Cristina Nicolotti Squires from UK media regulator Ofcom, talking about their recommendation to embrace YouTube and other third-party platforms.

The Atlanta Journal-Constitution’s award-winning podcast Breakdown tells deeply human stories about the Georgia justice system. Season 11 started yesterday, with a story about parents with their first-born baby: full of joy and uncertainty, only to be thrown into a medical and legal crisis that changes everything, and leaves them behind bars.

Do you love roller coasters? In Sleep Whispers this week, you can fall asleep as you learn about their origins, history, and physics, as well as, the craziest roller coasters in the world. (Imagine the dreams you’ll have!)

Mental health issues are increasing in all areas of society. Increasing numbers of young men are taking their own lives. Tales From The Jails gives the raw and real truth of how the most vulnerable individuals can be failed by the authorities. Desperate people can do desperate things.

Hosted by Kirk Dando, For You Leaders is a real-world guide for navigating the hardest parts of growth. With over 30 years of experience advising CEOs, boards, and investors — and more than $80bn in enterprise value created — Kirk shares tested frameworks and battle-proven insights. Expect practical advice for those who want to scale without losing their soul or their business.

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