Amazon
Amazon.com, Inc. is an American multinational technology company engaged in e-commerce, cloud computing, online advertising, digital streaming, entertainment, and artificial intelligence. Founded in 1994 by Jeff Bezos in Bellevue, Washington, the company originally started as an online marketplace for books but gradually expanded its offerings to include a wide range of product categories, referred to as "The Everything Store". Amazon has been described as a Big Tech company. Wikipedia
Website: www.aboutamazon.com
Symbol: NASDAQ:AMZN
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Latest news
- Jul 16: Triton Digital has also added Amazon DSP to its programmatic marketplace, so advertisers buying through Amazon DSP can now buy Triton-powered audio ads (in podcasts and streaming audio) while layering in Amazon's first-party shopping, browsing and streaming signals to help target the ads. (Spotify and iHeart have also added integrations recently.)
- Jul 15: The Oprah Podcast is expanding to twice-weekly from next week. The show will also be available on Prime Video and Fire TV, as well as continuing on Amazon Music, Audible, YouTube, and podcast apps.
- Jul 13: After Amazon and iHeart announced (upcoming?) support for the alternateEnclosure earlier this year - to enable both apps to be able to show video podcasts - Buzzsprout appears to be testing it. It's visible in Buzzcast, the company's podcast.
- Jul 9: Apple Podcasts is still #1 for podcast downloads in the UK, however. Data from OP3, analysed by Podnews and shared today, shows that 37.5% of all downloads in the country go to Apple Podcasts; Spotify gets 31.7%, while Amazon Music is at 4.1%. But, there's a big caveat: data like this doesn't measure YouTube at all; and won't measure Spotify video, or BBC Sounds.
- Jul 8: Spotify has deepened its relationship with Amazon DSP. Now, advertisers using Amazon DSP are able to directly buy audio ads across podcasts on Spotify, globally. This opens up significant additional revenue opportunities for podcasting, Spotify says. Amazon DSP is a tool that also has partnerships with Disney+, Tubi and Hulu, and reports suggest more than $60 billion was spent by advertisers on Amazon DSP last year.
Data credits: Podnews newsletter, Wikipedia