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Women's podcast listening revealed

LISTEN · · Updated · 3.8 minutes to read

Happy International Women’s Day.

  • Majelan, a French premium podcast studio, has launched a number of paid subscription channels on Apple Podcasts. The company had pivoted away from podcasting to a 'personal fulfilment app’ in 2020, but the company seems to have grasped podcasting once more. “With Apple Podcasts, we are making majelan’s diverse collection of high quality podcasts easily accessible to millions of listeners. This is a major move for French audio production that Apple and majelan are making by combining our strengths,” said Mathieu Gallet, co-founder and president of majelan; while Susie Warhurst, Head of International at Apple Podcasts, welcomed “some of the highest quality and most creative French-language podcasts available, spanning a variety of genres, from personal development and education to kids and culture.”

  • Blubrry has unveiled a new podcast audience survey platform, used to gather demographic information about podcast listeners.

  • How’s your boss? Currie Nordén, a well-respected radio research company, is conducting a survey to find out how good audio businesses are at supporting, encouraging and developing their frontline talent. Please take part!

  • Storyboard, a platform for internal and private podcasting, has had a rebrand and a new redesigned web experience.

  • In case you, like us, missed it: ATEN has launched the Podcast AI Audio Mixer MicLIVE, which the company calls “the industry’s first AI-optimised audio mixer”. Here’s the product page, a fancy video, and the manual.

  • A few weeks back, but only surfacing for us now, Om Malik wrote analysis of Spotify’s purchase of Chartable and Podsights. “In a few years, we will wake up and realize the immense impact of these two small tuck-in deals”, he says.

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