A new record for new podcasts

A new record for new podcasts

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This article is at least a year old

  • A record number of podcasts were started in May. 96,537 new shows were added to Apple Podcasts, according to Daniel J Lewis’s My Podcast Reviews. The previous record, 90,977, was hit in April: it’s likely that the coronavirus pandemic had a positive effect in podcast launches. There are now 1,136,520 podcasts in Apple Podcasts, according to the data. (Apple Podcasts powers at least 75% of all podcast app directories)

  • French subscription podcast company Majelan is to close in its current form. The company is pivoting to a “personal fulfilment” app, available in both French and English, as the founders explain in their own podcast (en Français). Much like Luminary, the company had a rocky launch, with some podcasters concerned at their inclusion in the app.


    This link is no longer available, as at Aug 24 2023
  • The IAB has released a report of internet advertising revenue for 2019. Digital audio advertising revenue reached $2.7bn, an increase of 21%. That number includes all forms of audio streaming, not just podcasting - but the bureau attributes a 25% growth in audio revenue on mobile devices, in large part, to podcasting.


    Aug 24 2023: This broken link now points to the Internet Archive.
    • The reports from the IAB also include a coronavirus report, pointing to “significant pricing pressure” during the pandemic.

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