Now, “liquid content” is a thing in France, too

If you’re in the US, please vote today.

• A new study into audio consumption in France, by Audion and YouGov, has highlighted that digital audio is now a mass-market medium - and suggests that the concept of “liquid content” is part of the country’s consumption patterns. 58% of people in the country say that they’ve started content on one platform and finished it on another. The data also shows that YouTube dominates digital audio in the country; and that the morning commute is the peak consumption time.

• Got a YouTube channel? Why isn’t it on Spotify, asks Flightcast, which has launched a new tool to enable all YouTube creators to automatically get their content onto Spotify video. The YouTube-to-Spotify tool is available today, and could mean that YouTubers can earn money from Spotify as well, subject to the company’s eligibility rules.

• Today (today!) at 4pm Eastern - the Podcast Professionals Association is running an Inspire & Inquire session with our Editor, James Cridland. It’s usually for members, but Podnews readers are also welcome: please join us; it’s free.

• A public sector strike in Ireland has meant that next week’s Sound.Waves podcast conference and awards have been postponed. The event will move to January. The strike, the largest in Ireland in twenty years, is about public sector pay, and “affects a number of our speakers, partners and attendees”, say event organisers.

• Is it a bird? Is it a plane? No, it’s SuperAgent - a new, free, AI agent built for podcast advertising, launched today by SpotsNow. The tool lets you ask a question in plain language to get data on more than 59,000 active shows, and can even build a full-service campaign plan on its own. It works for sellers and buyers.

• At the end of last year, Captivate announced a number of new upcoming tools. One of those - Captivate Studio - has just launched into invite-only beta. It’s a remote recording tool which allows you to record up to seven participants.

• It’s the final week to enter The Ambies. Submissions close on Friday.

• Crossover Media Group has partnered with The No Snooze Podcast. The show, hosted by Dave Reggina, is an addition to the CMG slate.

• How can you turn podcast listeners into a community? That was the subject of a session recently by Captivate’s Elsie Escobar; the writeup on their website includes interviews with Seth Resler, Steve Stewart, Arielle Nissenblatt and others.

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Podcast News - with Airwave

With Airwave: The Damage Report. John Iadarola hosts an unflinching, no-holds-barred look at the damage that the Establishment, corrupt special interest groups, the GOP and global corporations are causing.

Fresh from winning two Signal Awards, game development podcast Enduring Play has returned for its third season. The show is about established best practices for thriving game development, in a turbulent time for the industry. It’s hosted by Cheryl Platz.

In The Spirit Collective, you’ll hear Ariane de Bonvoisin ask remarkable people from business, finance, sport, and music about a side of their lives they rarely discuss: their spiritual path. You’ll also hear Airbnb’s former head of hospitality, Chip Conley, describe what he experienced when he died nine times, and Joseph McClendon III, who has spoken to over 3 million people, explain how a stranger’s gift of a book changed his life when he was homeless at 17.

The Business Owner’s Journey with American entrepreneur and business advisor Nick Berry opens Season 4 with Jake George, co-founder of Agentic Brain, whose team has built more than 700 AI employees for 245 businesses. You’ll hear when AI actually earns its place in a business, and when it doesn’t. Coming this season: Mark Cole, Brett Farmiloe, Brett Bartholomew, Blake Erickson, and Terry Rice.