The Read
Join bloggers Kid Fury and Crissle for their weekly podcast covering hip-hop and pop culture’s most trying stars. Throwing shade and spilling tea with a flippant and humorous attitude, no star is safe from Fury and Crissle unless their name is Beyoncé. (Or Blue Ivy.)
As transplants to New York City (Kid Fury from Miami and Crissle from Oklahoma City), The Read also serves as an on-air therapy session for two friends trying to adjust to life (and rats) in the big city.
The Read is part of the LoudSpeakers Network and is published every week on iTunes, iHeart Radio Talk, Soundcloud & Stitcher.
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Stats: Statistics are produced by Simplecast, Chartable, Podsights and Podtrac to help The Read to understand how many downloads it is getting, or how many people are listening. Your device’s IP address and user agent is used to help calculate this figure. Simplecast and Podtrac are IAB v2 certified. Here is more detail about podcast statistics.
Tracking and attribution: Chartable and Podsights or their partners may connect the fact you listened to this podcast to an action elsewhere on the internet. For example - they may spot a device that downloaded an episode of The Read later visited the website of an advertiser; or they may track that a device that listened to The Read also listened to a different show. This form of attribution is used to measure advertising effectiveness.
Dynamic content insertion: Simplecast may use limited data that they know about you - the device you’re using, the approximate location you’re in, or other data that can be derived from this, like the current weather forecast for your area - to change parts of the audio. The Read may do this for advertising or for other forms of content, like news stories.
The Read is able to use the above tools since its podcast host or measurement company offers this service. It doesn’t mean that this individual podcast uses them, or has access to this functionality. We use open data.
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