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SiriusXM Media

Address: US flag 1221 6th Ave, New York, NY 10020, USA

Where music and stories meet advertising

Owned by: SiriusXM

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Apr 16: Women’s podcast listenership has tripled in ten years, according to the Women’s Audio Report: Women & Podcasts released by Edison Research and SiriusXM Media. 45% of all women in the US (60mn) are monthly listeners; and 52% consume podcasts in some form (whether listening or watching).
Apr 4: Edison Research will publish the Women's Audio Report, with SiriusXM Media, in a two-part webinar series in April. The report examines women's audio consumption behaviors, including listener demographics, content preferences, discovery habits, and advertising engagement.
Mar 26: SiriusXM Media is promoting its Audio Measurement Playbook, a free downloadable guide to measuring ROI with digital audio
Feb 28: How many Americans are listening to podcasts? And what other digital media are they consuming? The Infinite Dial 2025 from Edison Research will be presented in a free webinar on Thursday Mar 20 at 2pm ET. It’ll be presented by Edison Research Vice President Megan Lazovick, and the editor of Podnews, James Cridland. The annual research is supported this year by Audacy, Cumulus Media, and SiriusXM Media.
Oct 31, 2024: SiriusXM Media has launched a “data clean room” for GroupM clients for privacy-respecting ad measurement and activation.

Data credits: Google Maps, Podnews newsletter