Libsyn
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Liberated Syndication, Inc. (Libsyn) is an American podcasting company founded in 2004 in Pittsburgh, Pennsylvania. Wikipedia
Website: libsyn.com
Owns
Libsyn is IAB Certified
It was certified for v2.1 of the IAB Podcast Measurement Guidelines on Apr 19, 2024.
It is certified for Download, Ad Delivery and Listener. Learn more
Latest news
- Jul 3: The total number of new podcast episodes published in June was 4.7% fewer than in May on a normalised basis, says Livewire. Spotify for Creators saw a small decrease, but still retained its leading market share of 26.6% of new episodes. Spreaker (at 15%) and Buzzsprout (at 8.7%) saw increases in share, as did Podbean and Libsyn. Amazon Cloudfront still serves the majority of podcast episodes (now 60.79% of them).
- Jun 27: Ausha has achieved compliance with IAB Podcast Measurement Guidelines v2.2. The IAB requires companies to recertify annually to remain in the list; but, outside that timeframe but still listed by the IAB as compliant are Podigee (who haven’t recertified for two years), Libsyn, Audion, Podtrac and Mediastream.
- Jun 16: Andy Rogers, formerly Senior Director, Business Development & Partnerships at Libsyn, is “now a free agent”, he tells us, and is available for work. He’d been at Libsyn for four and a half years.
- Jun 11: Libsyn has made its Automatic Podcast Ads programmatic advertising available for all podcasters, removing the previous required minimum of 2,000 downloads. The company says that creators have complete control over the categories of ads that run. There’s a revenue calculator to see how much you can earn. Other companies have also dropped minimum requirements.
- Jun 2: New episode market share for Spotify and Spreaker, the top two podcast hosts, were relatively static. Libsyn returned to a worst-ever figure after a slight improvement last month.
Data credits: Google Maps, IAB, Podnews newsletter, Wikipedia