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Dave Jackson accepts his Hall of Fame nomination

Podcasting Hall of Fame inductees to be named today

LISTEN · · 3.8 minutes to read

Sounds Profitable with Podsights covers the many different types of dynamic ad insertion in its latest edition. You should subscribe: it’s free, and you’ll join more than 4,000 other people interested in podcast ad-tech.

Ad loads - from Sounds Profitable

A graph from Magellan AI

In Sounds Profitable, Magellan AI tells us that ad load on podcasts increased last year. While there is variation in ad load by genre, 18 of the 19 most popular genres increased the amount of time dedicated to ads. The graph above displays how much time of an average episode is dedicated to ads - there’s still plenty of room to grow, though: TV viewers are served ads for 13.3 minutes (22%) per hour. They’ve a webinar on February 10th with more information.

Podcast News - with Quill

Contributors
Produced by Quill: Contributors features provoking conversations about how to take your organization one step further by prioritizing more than just the bottom line. Hosts Marnie Niemi Hood and Russell Evans from the CAAT Pension Plan sit down with leaders who are contributing to the well-being of the country and global stage by innovating industries and leading change.
Podnews podcasting news
Our very own daily podcast, Podnews, is now achieving over 100,000 downloads a month, we’re quite excited to note. Our latest data tells us that many of those listens are on smart speaker news briefings, and that Pocket Casts is doing excellently well, though some less well - Spotify (27 listens on Monday), Facebook (20 listens), and Amazon Music (um, 20 fewer than Facebook).
Finding Feel Good
Hosted by Jade English, Finding Feel Good has won Gold at this year’s AVA Digital Awards. The podcast is recorded in the spiritual mecca of Bali and explores the world of Eastern Alternative therapies. It’s the debut podcast from Reel2Media.
Tech vs Media
Tech vs Media is brand new from CurtCo Media, with Richard Wolpert hosting A-list guests and experts who offer conversations about how technology is changing our lives. The launch edition features sports and music mogul Casey Wasserman. - read more

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When you win a Webby Award, your company or organization joins the ranks of the biggest digital leaders like Lemonada, The Tiny Chef Show, Vox Media, AconiteCo, Spotify, Crooked Media, WNYC, and BeWokeVote. But you don’t have to be a household name to win. Each year, indepdendent creators smaller teams make a big splash at The Webby Awards. You could be next.

Claim your place in the spotlight. The last chance to enter The Webby Awards is this Friday, February 11th, 2022.

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