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A US quarter coin, with Anchor's logo on a quarter of it
Joshua Hoehne

A quarter of all podcast episodes last month were on Anchor

Listen · · 5.6 minutes to read

This article is at least a year old

Eid Mubarak if you are celebrating today; or Happy Labour Day if you’re celebrating that, or Happy Monday if that’s a thing where you are.

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  • IAB

    Someone wondered about the point of the “a valid download must be over 60 seconds” rule from the IAB, so we ran some analysis from Podnews’s audio server. Over the past ninety days, we saw…

    • 486,107 requests for/downloads of (MP3 and AAC) audio files
    • 342,361 (70%) of those downloads were above 500kB
    • 143,746 of those downloads were below 500kB (less than 1 minute of audio)
    • 81,688 (16%) of those downloads were below 1kB (not enough data for a single audio frame, and likely just an automated check).
  • Chartable
    Spotify

    Podcast redirect trackers are being used on 12.6% of all podcast episodes, a number that’s slightly shrunk from last month. Spotify’s Chartable is on 4.71% (down by a tenth of a percent); Podtrac growing from 4.37% to 4.44% at #2.

  • Amazon
    Buzzsprout

    Amazon Cloudfront has increased its share in podcasting, and was used by 51.9% of all new episodes last month. The second-highest, Cloudflare, was used by just 12.71% of episodes; most of that is likely to be Buzzsprout.

  • Podverse

    On the web player, Podverse now supports liveItem from the new podcast namespace. If you stream your show live, the liveItem tag tells your listeners the moment you start streaming.

  • Podcast Index

    The Podcast Index have produced an “episode by GUID” endpoint. It uses episode GUIDs as set in the RSS feed. /episodes/byguid?guid=PC2083&feedid=920666 is an example. Documentation on the way, they say.

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