The Binge Factor
A marketing podcast from: Tracy Hazzard
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In The Binge Factor podcast for aspiring podcasters and seasoned podcasters, podcast strategist Tracy Hazzard explores whether your podcast has what it takes to create and grow a bingeable podcast – where listeners binge on your every word and get to know, like, and trust you in an accelerated way. The Binge Factor is that strategic key to making your show irresistible, influential, authority-building, and successful. Tracy’s unique gift to the podcasting and branding world is being able to identify that unique binge-able factor - the thing that makes people come back again and again, listen actively, share as raving fans, and buy everything you have to sell.
Join Authority Magazine columnist, BuzzFeed contributor, and former Inc. Magazine columnist, Tracy Hazzard, as she talks to Top Brandcasters using audio and video to spread their message to the world. With over 2600 interviews under her belt across all her articles, blogs, videos, and podcasts, Tracy asks the probing questions to bring you diverse views from successful industry veterans like Pat Flynn, Joe Rogan, and John Lee Dumas, and exposes the podcast launch and growth myths that no longer work. She covers the five things that make a show more bingeable and more profitable - the best ways to get great podcast guests, increase podcast listeners, encourage audience engagement, produce your podcast professionally, and find alternative ways to monetize your show.
NEW on The Binge Factor Podcast –Each episode becomes an article in Tracy’s Authority Magazine column, is syndicated in Thrive Global, and some are added to a BuzzFeed roll-up podcast tips article.On Tuesdays, Tracy gives shout-outs to new and noteworthy podcasts as she joins podcasters in the UK and Australia for a weekly #GivingTuesdayPodcasts episode.Want to improve your show and get Tracy to up your bingeability factor one-on-one? Take advantage of her free on-air coaching sessions available to all podcasters at all stages – from pre-launch to pivot to podfading recovery.Tracy will be dropping in monthly specials – replays of her Podfade Prevention Masterclasses on referrals, social media planning, pod to publish, interviewing, guesting, and other podcast launching, podcast marketing, and business growth topics. These masterclasses are usually only available to Podetize clients, but listeners get an exclusive peak.
Finding the Binge Factor is a skillset that Tracy has honed over her thirty-year career as a Brand Product Strategist for Hazz Design where she ghost-designed and launched 250+ consumer retail products generating more than $2 Billion at retail for her clients. Tracy has worked with leading brands like Martha Stewart Living to out-design and out-profit the competition and has taken her brand-building experience into her role as CEO and Co-Founder of Podetize.com, the largest post-producer of podcasts in the US. Podetize is reinventing brand marketing, creating a community and business that is obsessively podcaster-centric and focused on solutions to get hosts seen, heard, found and rewarded in this noisy digital world.
In addition to writing an Innovation Column for Inc. Magazine for four years, Tracy has been featured in Harvard Business Review, Forbes, Wired, and CNN Money. Tracy co-hosts three additional podcasts: Feed Your Brand, ranked as one of CIO Magazine’s Top Entrepreneurial Podcasts; the Product Launch Hazzards for inventors and Amazon sellers; and WTFFF?! 3D Printing: the 3D Start Point for disruptive technology, now sponsored by HP.
Subscribe to The Binge Factor now and discover the keys to outranking other podcasters and catapulting yourself to the top of the must-listen list. Check out thebingefactor.com for even more FREE infographics, tips, downloads, and masterclasses for podcasters.
Want to be Tracy’s next guest, get your show mentioned on #GivingTuesdayPodcasts, or get free on-air coaching and mentorship? Go to http://thebingefactor.com/guest and apply now.
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