YouTube
YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Chad Hurley, Jawed Karim, and Steve Chen, who were former employees of PayPal. Headquartered in San Bruno, California, it is the second-most-visited website in the world, after Google. In January 2024, YouTube had more than 2.7 billion monthly active users, who collectively watched more than one billion hours of videos every day. As of May 2019, videos were being uploaded to the platform at a rate of more than 500 hours of content per minute, and as of mid-2024, there were approximately 14.8 billion videos in total. Wikipedia
Website: www.youtube.com
Owned by: Google
Owns
Latest news
- Dec 3: YouTube released its annual end of year trending lists. The Global Culture & Trends Report 2025 contains top ten lists of creators, topics and songs across a number countries and regions; and - for the US only - a list of top podcasts, calculated by total watch time. The Joe Rogan Experience is #1; Kill Tony is at #2; and Good Mythical Morning - a video-only show - is at #3. The full list is at the bottom of their press release.
- Dec 2: First look: Acast has announced a dramatically enhanced YouTube program in the UK, allowing advertisers to access some of the largest YouTube podcasts. As part of the deal, Acast also signed an inventory partnership with Little Dot Studios, which has eleven billion monthly views on the platform. Little Dot Studios will work with Acast on its new YouTube offering, allowing Acast UK creators to unlock significant new revenue streams, and to grow their video podcasts.
- Nov 20:
RSS
.com has launched free podcast hosting. Made for local & niche podcasters, the free plan offers unlimited episodes and unlimited audio, and analytics, including episode-by-episode analytics, for up to 90 days. Paid users get access to transcripts, programmatic ads, and YouTube posting. (Podnews’s Editor is an advisor). - Nov 18: Audio is still the #1 way to consume podcasts, despite the chatter about video. That’s one of the findings of the latest Cumulus Media and Signal Hill Insights Podcast Download Report, published yesterday. Over half of podcast consumers on YouTube also listen to the same podcasts on another platform. Only 8% just watch podcasts, a number that hasn’t changed since 2022. You can download the report in full, and watch the webinar this Thursday.
- Nov 14: Stephanie Arakelian has joined Mark Manson’s team at Solved as Podcast Growth Strategist, leading audience growth across both the podcast and YouTube platforms, as well as brand strategy.
Data credits: Podnews newsletter, Wikipedia