Oxford Road
Address: 
15303 Ventura Blvd suite 400, Sherman Oaks, CA 91403, USA
The #1 independent podcasting agency
Website: oxfordroad.com
Owned by: Insignia Capital Group
About Oxford Road
Oxford Road is the world's largest podcast advertising agency, specializing in audio advertising across podcasting, streaming audio, terrestrial radio, and creator-based video. Following its 2024 merger with Veritone One, the agency serves Fortune 500 companies, global publicly held enterprises, B2B brands, and direct-to-consumer businesses, having processed more podcast advertising performance data than any other firm. Recognized as thought leaders by The Wall Street Journal, USA Today, Adweek, and Ad Age, Oxford Road continues to drive industry innovation. ORBIT is part of Oxford Road's WOVN decision-support platform, which includes proprietary tools like Audiolytics® and advanced brand safety solutions.
Latest news
- May 14: As the podcast industry plans to descend on London next week, a reminder that just buying "international spots" is probably not a great plan, suggests Oxford Road, which has a number of insights on how to buy into international podcast markets - and the 15 top performing international podcasts. It's part of the data from ORBIT, the company's advertising performance data.
- Apr 16: Which are the best true crime shows - for advertisers? Where are the ads in those shows working the best? Oxford Road has released data today from ORBIT which draws from more than $1.6bn in campaign data. The research shows that advertisers are timidly investing in the genre; and not properly committing. "The nuance of this genre rewards those who explore it."
- Mar 26: Podcast advertising works best with independent shows, according to a new study from Oxford Road. 80% of top-performing podcasts, according to actual sales results for products advertised, are produced outside major networks, the company says.
- Mar 5: How many downloads do you need to sell host read ads? Today's episode of podCast411 features Captivate's Rob Walch in conversation with Dan Granger, the CEO of the world's largest podcast advertising agency Oxford Road.
- Feb 27: Oxford Road has launched the Independent Creator Awards Show, built to honor independent podcasters and creators. Jurors include Ashley Flowers, Hernan Lopez, and our editor James Cridland; Libsyn is the founding sponsor. The awards take place at SXSW on Mar 15.
Data credits: Google Maps, Podnews newsletter