
Flightpath
Address: 25 Dundurn St N, Hamilton, ON L8R 3C9, Canada
The Yield Solution For Podcasting
Website: www.flightpath.fm
About Flightpath
Flightpath is the predictive analytics platform for on-demand media that delivers breakthrough reliability in availability forecasting and campaign performance prediction. Trusted by leading publishers and networks, we power the insights needed to increase profitability, unlock sales opportunities, and create operational efficiencies. Learn how publishers are supporting diverse sales strategies across platforms with the visibility and insights they need at flightpath.fm.
Latest news
- Aug 21: Good news: lots of people are sharing their Megaphone stories with us (or with Flightpath) so we can come back to this story on Monday. Use us - editor@podnews.net - if you want to keep your name out of it: and let's not just sit this one out. Also good news - your 50,000-view, 150-video podcast on YouTube wasn't automatically removed this week for no reason whatsoever! On Monday, we'll cover someone's channel which has. But - good news -we're not covering that today!
- Aug 20: "Should a publisher’s commercial decisions be honored by the technology they pay for?" Flightpath is shipping a tool today called Automation Playbooks, a new tool to combat what it calls unreliable ad delivery from podcast ad-tech partners. The tool logs in regularly to check all campaigns against delivery, and to make changes to live orders. The release quotes one frustrated Head of Revenue at a podcast network: "Being asked to re-flight thousands of orders by hand is not a viable solution to a problem we did not create."
- Aug 20: Flightpath takes a stance on publisher autonomy, and ships the software to back it - Shouldn't a publisher’s commercial decisions be honored by the technology they pay for? PRESS RELEASE
- May 13: At The Podcast Show in London next week Flightpath will unveil Revenue Optimizer, a tool that is built to ensure that publishers maximise the available revenue from advertising campaigns in their shows. (Brand Stage, Wed, 2pm)
- May 13: Flightpath Introduces Revenue Optimizer, Giving Publishers Greater Control Over Revenue, Inventory, and Campaign Performance - Revenue Optimizer enables publishers to increase revenue, deliver on sales promises, and transcend the limitations of traditional DAI platforms. PRESS RELEASE
Data credits: Google Maps, Podnews newsletter