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All the places to add your podcast: and where to find ours

April 25, 2018 · Updated July 11, 2019 · By James Cridland · 7.2 minutes to read

There are many different podcast directories and apps out there - and if you want to be sure of the most amount of downloads, you should make sure your podcast is on as many of these platforms as you can.

Tips for adding your podcast

It doesn’t matter where you host your podcast, you can be listed in any of the following places. Some podcast hosts make it a little easier to submit than others; but all of them will give you an RSS feed address, which is all you need to get listed.

Many of the podcast directories below also bring in data from Apple Podcasts: so you may find you’re already listed. You might want to search first. However, it’s useful to “claim” your podcast on these other services: some give you more consumption data, and other data: and some will even give you money!

The most important places you should add your podcasts

  1. Apple Podcasts. Their data powers many other people, and they are responsible for at least 70% of all podcast plays. It also takes time for them to approve you, so do this one first.
  2. Spotify. They’re responsible for around 10% of all podcast plays, and in many countries they’re the most popular way of listening to podcasts.
  3. Stitcher. It’s responsible for about 2% of all podcast plays, and has historically been a good choice for Android users.
  4. Google Podcasts. It’s responsible for about 2% of podcast plays, but it has the capability of doing a lot more for you. Except… Google find you, rather than you submit to Google. There are things you can do to help Google find you - click below for more information.
  5. All the rest. Almost everyone else’s services make for a miniscule amount of listening; so they’ll not make much difference to your downloads, but you’re here already, so why not?

All the podcast directories we’re in

Here’s how to link

Here’s an automatic link - https://podnews.net/listen, which will play our podcast on the default podcast app on your phone or computer automatically. (Try it from a different device). You can make one of these by searching for your podcast and then finding the code on the “link to this podcast” section at the bottom. Links like this are great for sharing on social media, and other places too.

Not a coder? Use podfollow.com or a Chartable SmartLink or a Plink or a Kitelink, which all offer the same kind of functionality, and all have a free tier.

Use a QR code to link to these magic links on your business card. QR codes work automatically on any smartphone these days. (Get people to tap the QR code on their screen if nothing happens.)

For your own website, we’d recommend just adding an Apple Podcasts and Google Podcasts button, and a big embedded player so people can just hear it. Here’s where to find an embedded player, and you can find the official buttons for your podcast by searching for your podcast and then finding the code on the “link to this podcast” section at the bottom.

Our Editor has also written how to link to your podcast most effectively, and why you only need two buttons to promote your podcast. It’s a bit more opinionated than this advice, so these articles are hosted somewhere else.

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