Subscribe by email, free
Your daily briefing for podcasting and on-demand
YouTube on a phone
Image: AARN GIRI

YouTube delivers bigger, more engaged audiences: Podtrac

LISTEN · · Updated · 2.7 minutes to read
  • Exclusive: In new research from Podtrac, YouTube is the most popular platform for podcasts that post full video. 22% of Podtrac’s top 250 podcasts are posting full video episodes to YouTube - which do particularly well on the platform, with bigger and more engaged audiences. You can grab a copy of the research here.

  • Campari Group has suspended all advertising with Spotify, following an error we reported yesterday promoting Campari’s Wild Turkey whiskey brand on a number of podcast pages. In the company’s statement, it says “We are disappointed that the implementation of the campaign by Spotify was inconsistent with our advertising code and have paused all media with Spotify pending results of the investigation”.

  • The US’s largest podcast publisher SiriusXM has acquired podcast producer Team Coco, and its podcast Conan O’Brien Needs A Friend. Conan has entered into a five year talent agreement with the company. The Wall Street Journal reports the deal is valued at $150m.

Moves and hires

Get the free Podnews newsletter for more like this.
Our privacy policy keeps your data safe.
(Fill this in now; you won’t lose your place!)

Podcast News - with Lemonada Media

New Day
From Lemonada Media: Tune into New Day, now available three times a week! On Mondays and Wednesdays, therapist and grief expert Claire Bidwell Smith shares actions you can implement to make meaningful changes in your life and also answers your questions. And on Fridays, she’ll interview a thought-provoking guest.
Immaterial
Stories of the materials used in making art are often as thought-provoking and illuminating as the objects themselves. From The Metropolitan Museum of Art, Immaterial examines the materials of art and what they can reveal about history and humanity. Each episode looks at a single material: paper, clay, jade, shells, and others, exploring the qualities and meanings that are often overlooked. It’s produced by Magnificent Noise.
The Art of Longevity
The Art of Longevity is returning for a new season. The well-reviewed show features informal, in-depth conversations with celebrated music industry icons and established, respected artists, and is hosted by music industry veteran Keith Jopling.

Pod Events

  • Getting
  • the
  • five
  • latest
  • events
This section is continually updated. Data: Podevents. See more and add yours, free

Latest Pod Jobs

  • Getting
  • the
  • five
  • latest
  • jobs
This section is continually updated. Data: Podjobs. See more and add yours, free

Readers and supporters

Gold supporters

Silver supporters

Support Podnews, and our industry

Get a global view on podcasting and on-demand with our daily news briefing