A new role for Riismandel

• Exclusive: Paul Riismandel has joined Signal Hill Insights as the company’s Chief Insights Officer. One of the first researchers in podcasting advertising, Riismandel had worked with Midroll Media (acquired by SiriusXM/Pandora) since 2014, working on hundreds of ad effectiveness studies. He’s written a blog post for his new employer, highlighting the benefit of third-party research.

• Magellan AI has updated the Podscape, the overview of all the companies involved in the podcast industry.

• Edison Research released its ranker for US top podcast genres, for the period Oct 21 to Sep 22. Comedy remains at #1; News has dipped to #3 behind Society & Culture.

• Podcast Movement Evolutions has announced a third set of speakers. Among those announced, Dan Granger from Oxford Road will discuss brand suitability. Podnews will be there.

• Kids podcasts have a hidden advantage over podcasts for grown-ups, says the CEO of Tumble Media, Lindsay Patterson. She posts about the medium’s capability to find new revenue sources and reach new audiences.

• Happy Sad Confused, a celebrity interview podcast with Josh Horowitz, has signed a partnership with Kast Media to market, distribute and monetise the show.

• Riverside has added a video editor to their remote recording tool; and a way to edit transcriptions.

• VALL-E is the latest artificial voice generator tool, built by Microsoft.

Thank you to Stephanie Arakelian and to Alicia Mackey Huber for becoming our latest personal supporters. We’re grateful for your support of our work.

Moves and hires

• Jeremiah Crowe has been hired as Director of Operations for Blue Wire. Crowe will manage production, sales, promotions, events & marketing related to the Blue Wire Studios in Las Vegas.

• Hayley Wagreich has joined independent book publisher Zando as Director of Original Development. She had been Head of Content for scripted podcast publisher Realm since mid 2019.

Tips and tricks - with Podcast Movement Evolutions

• What is the ideal length of a podcast? The answer according to data, creativity and selfishness.

Podcast News - with editaudio

From editaudio: Lunch Pail VC A ‘no bull’ look at the nuts and bolts of venture capital in conversation with today’s leaders, hosted by Paul Martino of Bullpen Capital and Randy Komisar of Kleiner Perkins.

Redefining AI returned for a second season yesterday. The show, from Squirro, is set to focus on AI applications, Natural Language Processing, the Data Mindset, the Metaverse, and more. The show will be fortnightly.

Media Roundtable this week looks at the future of podcasting this year. Oxford Road’s Dan Granger and Jennifer Laine are joined by a number of guests including our Editor, James Cridland.

Knock Knock, Hi! with the Glaucomfleckens launched yesterday, finding the weirdest, quirkiest, most shocking, and unexpectedly hilarious medical stories. Hosted by Dr Will Flanary, otherwise known on social media as Dr Glaucomflecken, and his wife Kristin, the show’s trailer has already had more than 100,000 downloads.

Sound Judgment returns for a second season today - the show explores the craft of podcast hosting, asking, “What does it take to become a beloved podcast host?” The first guest: Snap Judgment host Glynn Washington, and the season also includes Jay Baer, Juleyka Lantigua and Jodi Krangle.

Land of the Giants returns for a seventh season today, looking at the multi-billion dollar dating app industry. The Cut and The Verge worked on the new series, which suggests that the apps are the problem, not the people who use them.
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