Podcast rankers: are they accurate?
This article is at least a year old
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In Sounds Profitable this week with Podsights, Tom Webster discusses the three different podcast rankers out there: and whether the calculation of total audience from them is accurate.
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Talking of which, Podtrac published its latest podcast rankers. iHeartRadio is still #1 network, though the company doesn’t measure SXM Media. The Daily is still #1 podcast. There is no change in the top 5 of either ranker.
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Spotify is taking a number of podcast hosts and producers to the Cannes Lions Festival later this month.
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Tascam has released the Mixcast 4 Podcast Station, a product that will inevitably be compared to the RØDECaster Pro II.
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Quartz look at the past, present and future of podcasting.
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Gumball has signed Almost Adulting with Violet Benson to its roster.
Moves and hires - with Podjobs.net
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Kara Swisher is to leave The New York Times and return to Vox Media, and will host a new interview show there.
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In Podjobs today, Acast is hiring for a Managing Director for Acast UK and Ireland.
Tips and tricks - with RedCircle
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At the Paris Radio Show this week was a session discussing how to finance a podcast. One panelist suggests monetisation happens after four years of producing the show.
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Podcast growth strategist Jeremy Enns posts a Twitter thread about how to use the right marketing tactics for your podcast.
Podcast News - with Post Script Media
Companies mentioned above:
Acast