
Podnews acquires Podcast Business Journal
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Podnews has acquired Podcast Business Journal, a well-respected podcast newsletter. Podcast Business Journal will publish a weekly roundup of news, podcast business data, and a long-form interview every week. You can sign up for free here.
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Lemonada Media and Apple Books have launched an audio book club. The companies will select audiobooks and foster conversations about them across Lemonada’s podcast network.
Apple 🇺🇸 -
Correction: iHeart’s figures from Podtrac were up in March, not down as we reported here on Friday. Apologies to our friends at iHeart; we’ve corrected the original story. Sorry. #awkward
- Canadaland 🇨🇦
SquadCast v5.3 has been released. The new release offers PCM audio, revamped metering, stats for nerds, and other enhancements.
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YouTube Music, which gets podcasting (in the US only) soon, is adding a sleep timer in readiness.
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Chatham House focuses on the rise in popularity of podcasts in Kenya.
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We’ve a copy of the email announcing the closure of Starburns Audio.
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Popular podcast app Pocket Casts has increased its optional 'Plus’ subscription cost to $39.99/year. Only four months ago, the company raised the price to $14.99/year, from its Sep 2019 launch price of $9.99/year.
Pocket Casts 🇺🇸 -
In the Netherlands, all thirteen Dutch regional public broadcasters have agreed to remove personally-targeted, cookie-based advertising from their websites and apps, in favour of contextual advertising. The companies join national broadcaster NPO, who did similar in 2020 - with a result of increased revenue. Contextual advertising is increasingly used in podcasting by companies like Acast and Soundstack.
Acast 🇸🇪 -
Independent podcast networks say they aren’t pivoting to video, reports Ashley Carman in her newsletter.
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Separate stories criticise male podcasters for derogatory comments about women: Pakistani podcaster Nadir Ali and British podcasters Shxts N Gigs.
Twitter: After, well, everything - and following the lead from Eric Johnson, we will no longer link directly to Twitter from our newsletter stories. All links in our archive now redirect to Nitter, a privacy-respecting, non-censored alternative.
The Tech Stuff - with RSS.com and The Podcast Standards Project
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The
podcast:podroll
element has been proposed - a way to signal to podcast apps a list of other shows that this podcaster wishes to recommend.- Podnews supports this proposal, and you’ll find an example of it in our own RSS feed.
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Partially to support the podroll element, Podnews now displays a podcast GUID - the unique identification for every podcast - in our podcast pages. Find it under “Information for podcasters”.
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In the Podcasting 2.0 “board meeting” this week (transcript), a long discussion about what format to use for transcriptions, plus a heated discussion about Nostr. Guests are Kevin Finn and Tom Rossi from Buzzsprout.
Buzzsprout 🇺🇸 -
Thank you to those who send us boosts and boostagrams as they listen using new podcast apps like Fountain - it’s much appreciated.
Tips and tricks
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Five things indie podcasters want to know when pitching sponsors (Podcast Marketing Magic)
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Amit Doshi writes for the Financial Express about premium podcasts, and how to choose a strategy.
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Spotify for Podcasters tells us why every podcast should have a podcast trailer. Ensure, though, that it’s marked as a trailer with your podcast host, so every app and service, like our New Podcast Trailers podcast, can see them too.
Spotify 🇸🇪
Podcast News



Podcast data for Apr 10
- #1 in Apple Podcasts: US: C&Whit Podcast (C&Whit Productions) IE: Free State with Joe Brolly and Dion Fanning (Gold Hat Productions)
- #1 in Spotify: US: The Joe Rogan Experience (Joe Rogan) IE: Free State with Joe Brolly and Dion Fanning (Gold Hat Productions)
- Over the last week, 210,372 podcasts published at least one new episode. See more podcast data at the Podcast Business Journal.
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