Lady Bird Johnson's daily audio diaries make it to podcast

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• For Women’s History Month from ABC News in the US, In Plain Sight: Lady Bird Johnson listens to more than 123 hours of audio diaries from Claudia Alta “Lady Bird” Johnson, including new revelations about Lyndon B Johnson’s presidency. The first two episodes dropped yesterday.

• The IAB Tech Lab released two updates to its v2.1 Podcast Measurement Guidelines for public comment in December and January. However, Podnews can reveal that over the entire 74 days, the public feedback email address given didn’t actually work: emails silently bounced with a User Unknown error. The IAB described this as “unfortunate”, but would neither confirm nor deny that it has received no feedback at all to this address as a consequence.

  • The updated document, including IPv6 measurement, was only publicly announced in two tweets; and by editing an existing post on its website (so it wasn’t flagged as a new item).
  • The IAB tells us it is now “extending public comments”; but have not responded to our followup questions over the weekend to tell us (and you) the new dates.

• “If you need more out of your hosting provider, it’s time to fully commit to another one”, says Bryan Barletta in Sounds Profitable this week, sponsored by Claritas. Putting off a move to a better podcast host will hurt your long-term strategy, he argues. You should subscribe.

• SquadCast has taken its new video and audio platform out of beta. v3.5 of the product includes a number of fixes and enhancements.

• KQED, a radio station in San Francisco CA, USA, is working with Google to make better news audio transcripts, which may also improve automatic transcripts for podcasts, too.

• Sounder, a podcast management and monetisation platform, has raised $2.15m in a seed round. They’ve raised $4m in the past 14 months.

• Chartable have announced custom attribution windows across all their attribution products. Their announcement blog post explains the current defaults, and why you might want to change them.

• The London International Awards have extended the 50% discount for entries, including their podcast category.

• CNN Audio and CNN en Español have launched a new weekly podcast called Desafios Globales, with Chief International Correspondent José Levy. Meanwhile, FOX News Audio is to expand its podcast lineup, with five original programs.

• Listeners want to go to ONE place for everything, be it Clubhouse or Spotify or whatever, says Eric Nuzum in his latest newsletter.

• A new book, Step-by-Step Podcasting For Business, has been released. Written by Katharine Kerr, it’s aimed at businesses who want to get to grips with audio marketing.

• Twitter Spaces appears to have added a new feature to allow you to give your “space” a title. Podnews will be in a chat on Friday

Tips and tricks

• What’s the Best Computer for Podcasting & Audio Production? (The Podcast Host)
• You can earn money on Facebook, according to an article by Facebook on Podcast Movement.

Podcast News

Spacetime Diaries is a “genre-bending fictional podcast series” from Portland OR, USA, created by a collective of sixteen actors, producers, musicians, and sound engineers from across the country, including Portland, New York City, and Los Angeles. They’ve released a music video to accompany the podcast.

The Financial Times has relaunched Tech Tonic, their tech podcast. It’s been revamped into “a series of deep dives into the promises and perils of our digital age”.

21st Century Football: The Complete Guide (so far) is another new release from the Crowd Network, the UK podcast publisher.

Sounds Profitable this week has Podnews Editor James Cridland as a guest, talking about RSS useragents.