The not very big numbers we got on Google Podcasts

Google Podcasts closes, and joins the graveyard

Listen · · 4.4 minutes to read
  • Google Podcasts, which closed on April 2 in the US, was scheduled to finally close globally yesterday. Founder Zack Reneau-Wedeen left in Sept 2021, and the app has had no feature updates since. Google Podcasts started making its way to the Google Graveyard in Jan 2023, when Google Podcasts was removed from Google Search. The third attempt at a podcast player from Google, it was almost six years old.

    • Creators: now’s the time to check if you’re still linking to Google Podcasts from your website, and remove those links. You’ve until the end of July 30 to get your podcast stats from Google Podcasts Manager. That website will also help submit your RSS feeds to YouTube, if you’ve not done that yet.
    • Listeners: At the time of writing, Google hasn’t updated its help pages - those make it appear that the app is still available, and it’s (astonishingly) still available to install on Android. But, YouTube Music is the company’s preferred successor - it does play RSS feeds, if you use our tool. We have recommendations for replacement apps.
  • In early March, Ashley Carman reported that Call Her Daddy was looking for a new buyer, away from Spotify, seeking a nine-figure deal. This weekend, Semafor reported that Spotify’s not selling ads “beyond this year” for the show; SiriusXM appears one of the potential suitors, but they want “significant minimum download requirements”.

  • Spotify, which recently increased its US price from $10.99 to $11.99, has launched a new $10.99 “basic” plan - without the audiobooks. It’s only available as a downgrade (via the website). Podcasts are unaffected.

Moves and hires

The Tech Stuff - with

  • The Stitcher app closed on Aug 29 last year. Nobody appears to have told its RSS feed checker, though, which is still checking our RSS feed every hour, lonely, on a little server all by itself, that nobody cares for any more…

  • OP3 is now measuring over 17 million downloads a month. The free, open podcast analytics service takes just minutes to get set up.

  • We’re hearing intriguing discussion of a “Podcasting 2.0” event - either virtual or, perhaps, even in a physical one, designed to help podcasters get up to speed on some of the new features. We hope to carry news when we have it.

  • One thing we forgot to mention last week in our saving bandwidth special was the if-modified-since header. For podcast RSS feeds, it should be relatively trivial to use this; we’re capturing details this week on who isn’t, yet, using it (and requesting RSS feeds in full every time).

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Companies mentioned above:
AdLarge logoAdLargeAudacy logoAudacyGoogle logoGoogleGoogle Podcasts logoGoogle PodcastsOP3 logoOP3SiriusXM logoSiriusXMSpotify logoSpotifyStitcher logoStitcherYouTube logoYouTubeYouTube Music logoYouTube Music

Podcast data for Jun 24

#1 in Apple Podcasts
US flag Drowning Creek (Wavland)
NZ flag Juggernaut: The Story of the Fourth Labour Government (The Spinoff)

#1 in Spotify
US flag The Joe Rogan Experience (Joe Rogan)
NZ flag Juggernaut: The Story of the Fourth Labour Government (The Spinoff)

Over the last week, 192,228 podcasts published at least one new episode (down 2.3%). source

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