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Images of what Google Podcasts used to look like, and what it does now; and also a keynote at a RAIN conference with the product's owner

Google Podcasts disappears from Google Search

LISTEN · · 4 minutes to read
  • Exclusive: Google Podcasts has been removed from Google Search.

    • In April 2018, Google started showing individual podcast episodes and play buttons in Google Search, which opened a Google Podcasts branded player. Now, a Google search for a podcast no longer shows any play buttons linking to the service, or any links to Google Podcasts itself. A search for “history podcasts” lists a number of shows, but links to reviews, Apple Podcasts pages and other platforms.
    • A Google spokesperson tells us that this is “as intended”, adding “we’re constantly experimenting with ways to improve the experience for our users”.
    • The Google Podcasts app has had no feature updates for the last eighteen months; the Google Podcasts Creators Program closed this month; and now with the removal of the product from Google Search, the business unit that owns the app, we asked if Google Podcasts is to close. The answer: “YouTube and Google Podcasts serve different needs. Both serve podcast listeners today and we are not changing this right now. We have nothing more to share at this time.”
  • Sounds Profitable has announced new research and content partners, and their presence at SXSW and Podcast Movement Evolutions.

  • Magellan AI has added support for analysing Spanish language podcasts in the US and Mexico. The product is already monitoring more than 2,000 advertisers.

Moves and hires

  • Manuela Bedoya has been made Head of Operations at Sounds Profitable. She was with LWC Studios.

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