Goalhanger’s two-million listener live podcasts

• How powerful are live podcasts? Goalhanger’s The Rest is Politics and The Rest is Politics: US both ran special live shows after the White House exchange between President Donald Trump and President Volodymyr Zelenskyy. The live YouTube events, reposted in audio on podcast apps, have already delivered more than two million listeners and viewers in just four days, says Goalhanger. A social media clip has already gained another 1.6 million views.

  • Worth also mentioning that Podcasting 2.0 enables podcasts to broadcast live directly into podcast apps (with notifications when you go live, too).

• iVoox has announced integration with Spotify Open Access. It allows podcasters to distribute their exclusive premium content to Spotify. The company’s advertising offerings are now also in Publiespaña’s commercial catalogue, making it easier for advertisers to find and book specific iVoox shows.

• Over 50% of clicks from Linkfire led to podcast plays for Lemonada Media, according to a case study from the company. Nearly 70% of engaged listeners became followers of the show, the companies say.

• Our mysterious 20x podcast download increase continues. (All would be IAB certified downloads, though. So, well done us.) We’ve made some changes to the audio quality of our AAC file in order to manage costs.

The Podnews Report Card is open for one final week. We’d be really grateful for all podcast creators to take part. Thank you.

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People News

• Christopher Avello has joined Libsyn as VP of Marketing. He’d worked for Audible 2006 to 2019, and more recently has worked for sports science company Catapult and audiobook seller Chirp.

• Lauren Demers has joined Sounds Profitable as Operations Lead.

Tips and tricks - with Pod Predictor by Coleman Insights

• Got a one-star review from a man who’s lawyers say he would never do that? Here’s better ways of how to deal with negative feedback other than repeatedly post it in your newsletter.

Podcast News - with Airwave

Airwave presents, for your Ambies consideration: Culture Kids for Best Kids Podcast. Culture Kids is an award-winning podcast on a mission to make a multicultural mindset the default for the next generation. Each episode takes young listeners on exciting adventures to countries, cities, and cultures all around the world—embracing our differences with curiosity, understanding, and friendship.

Skeptical: An Investigative Podcast dives into cases of potential wrongful conviction, and challenges the legal system and those who uphold it. In the first season, senior producer Neeli Faulkner’s investigation uncovered new evidence that could prove a defendant’s innocence - evidence now being used in post-conviction appeals.

4ThreeThree - The Global Football Podcast takes a look at the most controversial moments in football history, and how those controversies led to the greatest revolution in the history of the sport - the introduction of VAR.

A brand new series of Hold or Fold has been released - an insightful and hard-hitting podcast exploring the devastating impact of problem gambling. It’s presented by two people who were addicted to gambling, and imprisoned for theft. Sponsored by GambleAware and made by the Prison Radio Association, it’s new today.

The Women’s Hoops Show is new today from Audacy - a new show to explore all corners of women’s basketball, its key players and the big moments in the sport. It’s hosted by Jordan Robinson.

At Unpacking Peanuts this March, a special season of interviews all month long with some of Charles Schulz’s favorite people. First up is Rheta Grimsley Johnson, author of Good Grief, then Judy Sladky, the real-life Snoopy, and Lynn Johnston, creator of the long-running comic strip For Better of For Worse.

Remember the BBC sitcom ’Allo ’Allo? Well, Listen Very Carefully, we shall say this only once - Kim Hartman (Helga), Guy Siner (Gruber) and Richard Gibson (Herr Flick) are back for a new season of the podcast. New for the second season - a full video YouTube channel too. Don’t miss this podcast’s return - what a mistake-a to make-a.