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Amazon turns social audio up to 11

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  • Spanish-language podcast platform iVoox says that 43% of all the podcasts created in 2021 were created by women.

  • Radiodays Europe, in Malmö, Sweden, this May, has announced a Podcast Summit as a pre-conference event. Speakers haven’t yet been announced, but we can exclusively tell you Rob Greenlee from Libsyn is one of those speakers; and the summit will be moderated by James Cridland, Podnews’s Editor.

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  • How much should you pay for that podcast deal? UTA has launched a data analytics service called AudioIQ, to help value podcast companies. It uses “analytics compiled from categories including social media, search and other propriety (sic) data gleaned from open source data”. It offers future projections for shows that are not yet launched. (UTA represents podcast companies in deal-making).

  • Podsights has unveiled a website redesign. Here’s what’s changed for publishers and brands - we hope you like flourescent colours.

  • Podcasts now make up a quarter of all time-listening on smart speakers, according to Edison Research’s Share of Ear study. Cumulus Media and WestwoodOne’s Audio Active Group has released its analysis on the latest data.

  • The Hollywood Reporter covers the booming business of kids’ podcasting.

  • Podetize, the “largest podcast production company in the world”, is crowdfunding, it has announced. The company claims 4.2m monthly listeners, with more than 500 subscribers and a thousand podcasters on its platform.

“I love daily news-y podcasts, I listen to many of them. They are literally yesterday’s news in many cases: and that’s OK, because they’re doing news analysis and really thoughtful stories, but just this morning there were all sorts of breaking stories on Ukraine and there will be for the forseeable future: that’s something that deserves a place in on-demand audio as well.” - Andy Bowers from Spooler, in an interview coming out tomorrow in the Podland podcast.

Moves and hires

Podcast News

BioHacked: Family Secrets
BioHacked: Family Secrets launches today - following the children of anonymous sperm and egg donors as they uncover the identities of their donors and gather vital medical information. It’s from Sony Music Entertainment’s Global Podcast Division.

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