Il lato B della creatività
Dietro le quinte dell’innovazione.
La creatività non è solo ispirazione, estro e colore. Ha un lato B: quello meno raccontato, fatto di strategia, business, sostenibilità e sperimentazione. È lì che si gioca la vera sfida: trasformare le idee in realtà senza perdere autenticità.
In questo podcast esploriamo l’altro lato della creatività, quello che va oltre i cliché e mostra il dietro le quinte di chi fa dell’innovazione il proprio lavoro. Attraverso storie, riflessioni e interviste, scopriremo come creatività, impatto e imprenditorialità possono convivere.
E perché il lato B a cui sicuramente avrai pensato inizialmente, c’entra molto poco!
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