The Metrospective: A show about the New York Mets

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Tracking and attribution: Megaphone and Nielsen or their partners may connect the fact you listened to this podcast to an action elsewhere on the internet. For example - they may spot a device that downloaded an episode of The Metrospective: A show about the New York Mets later visited the website of an advertiser; or they may track that a device that listened to The Metrospective: A show about the New York Mets also listened to a different show. This form of attribution is used to measure advertising effectiveness.

Dynamic content insertion: Megaphone may use limited data that they know about you - the device you’re using, the approximate location you’re in, or other data that can be derived from this, like the current weather forecast for your area - to change parts of the audio. The Metrospective: A show about the New York Mets may do this for advertising or for other forms of content, like news stories.

The Metrospective: A show about the New York Mets is able to use the above tools since its podcast host or measurement company offers this service. It doesn’t mean that this individual podcast uses them, or has access to this functionality. We use open data.