Pick Me Up
Pick Me Up is a podcast about Lyft drivers who are chasing big dreams both on and off the road. Each episode, we’ll meet one of them to find out where they’re coming from. And then, we’ll give them a little — pick me up — to help them get to where they’re going. Pick Me Up is a production of Lyft and Gimlet Creative, hosted by Mariah Smith.
This podcast may use tracking and attribution and dynamic content insertion
Stats: Statistics are produced by Megaphone to help Pick Me Up to understand how many downloads it is getting, or how many people are listening. Your device’s IP address and user agent is used to help calculate this figure. Megaphone is IAB v2 certified.
Tracking and attribution: Megaphone and Nielsen or their partners may connect the fact you listened to this podcast to an action elsewhere on the internet. For example - they may spot a device that downloaded an episode of Pick Me Up later visited the website of an advertiser; or they may track that a device that listened to Pick Me Up also listened to a different show. This form of attribution is used to measure advertising effectiveness.
Dynamic content insertion: Megaphone may use limited data that they know about you - the device you’re using, the approximate location you’re in, or other data that can be derived from this, like the current weather forecast for your area - to change parts of the audio. Pick Me Up may do this for advertising or for other forms of content, like news stories.
Pick Me Up is able to use the above tools since its podcast host or measurement company offers this service. It doesn’t mean that this individual podcast uses them, or has access to this functionality. We use open data.
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