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Life in the Red


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Life in the Red

A sports and news podcast from Lincoln Journal Star
Website: http://huskerextra.com/

Coverage of Nebraska football and more from the Lincoln Journal Star.

Omny Studio
Hosted by Omny Studio
This podcast may use tracking and attribution and dynamic content insertion

Stats: Statistics are produced by Omny Studio to help Life in the Red to understand how many downloads it is getting, or how many people are listening. Your device’s IP address and user agent is used to help calculate this figure. Omny Studio is IAB v2 certified.

Tracking and attribution: Omny Studio or its partners may connect the fact you listened to this podcast to an action elsewhere on the internet. For example - it may spot a device that downloaded an episode of Life in the Red later visited the website of an advertiser; or it may track that a device that listened to Life in the Red also listened to a different show. This form of attribution is used to measure advertising effectiveness.

Dynamic content insertion: Omny Studio may use limited data that they know about you - the device you’re using, the approximate location you’re in, or other data that can be derived from this, like the current weather forecast for your area - to change parts of the audio. Life in the Red may do this for advertising or for other forms of content, like news stories.

Life in the Red is able to use the above tools since its podcast host or measurement company offers this service. It doesn’t mean that this individual podcast uses them, or has access to this functionality. We use open data.

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Technical advice
The main podcast description seems quite short. Since this is used by many podcast apps to help people find podcasts, we’d recommend making it a little longer, to sell your podcast to potential listeners. Here’s what different apps search.

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