Radio Atlantic

The Atlantic has long been known as an ideas-driven magazine. Now we’re bringing that same ethos to audio. Like the magazine, the show will “road test” the big ideas that both drive the news and shape our culture. Through conversations—and sometimes sharp debates—with the most insightful thinkers and writers on topics of the day, Radio Atlantic will complicate overly simplistic views. It will cut through the noise with clarifying, personal narratives. It will, hopefully, help listeners make up their own mind about certain ideas.
The national conversation right now can be chaotic, reckless, and stuck. Radio Atlantic aims to bring some order to our thinking—and encourage listeners to be purposeful about how they unstick their mind.

Hosted on Megaphone and measured by Chartable, Podtrac and Nielsen

This podcast may use tracking and attribution and dynamic content insertion

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Tracking and attribution: Megaphone, Chartable and Nielsen or their partners may connect the fact you listened to this podcast to an action elsewhere on the internet. For example - they may spot a device that downloaded an episode of Radio Atlantic later visited the website of an advertiser; or they may track that a device that listened to Radio Atlantic also listened to a different show. This form of attribution is used to measure advertising effectiveness.

Dynamic content insertion: Megaphone may use limited data that they know about you - the device you’re using, the approximate location you’re in, or other data that can be derived from this, like the current weather forecast for your area - to change parts of the audio. Radio Atlantic may do this for advertising or for other forms of content, like news stories.

Radio Atlantic is able to use the above tools since its podcast host or measurement company offers this service. It doesn’t mean that this individual podcast uses them, or has access to this functionality. We use open data.

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