Voxnest
This company is no longer trading under this name
Owned by: iHeartMedia
Voxnest Audience Network is IAB Certified
Voxnest Audience Network was certified for v2.1 of the IAB Podcast Measurement Guidelines on Jul 26, 2021.
It is certified for Listener and Download. Learn more
Latest news
- May 6, 2021: In the US, iHeartMedia has launched its own Private Marketplace, allowing advertisers to buy shows across the iHeartPodcast Network. Using Voxnest, it allows geo-targeting and "psychographic" targeting (only want "intrepid" listeners? Or "conquerors"?) We wonder if it can also target people who've had their first COVID-19 vaccination and are feeling a bit sleept.
- Feb 26, 2021: Conal Byrne becomes CEO of the iHeartMedia Digital Audio Group, and Darren Davis will serve as COO. This unit includes the apps and websites, podcasts, Voxnest, and will also include Triton Digital.
- Oct 26, 2020: iHeartMedia is to acquire Voxnest. Voxnest will provide dynamic ad serving for iHeartRadio's podcasts and analytics. Voxnest also owns Spreaker, the 6th largest podcast host with 61,000 shows, and BlogTalkRadio, with a further 8,300. Terms weren't disclosed.
- Jul 15, 2020: Voxnest claimed earlier this month that in April/May, Spotify overtook Apple for total podcast downloads in, among other places, North Macedonia and Moldova. However, the 5m people in those two countries only got access to Spotify yesterday.
- Jul 3, 2020: Spotify vs Apple: we've had some fascinating feedback following our article yesterday looking at whether it really is as big as Voxnest claim: and it turns out that there are two cases where Spotify will download audio again, even if you never listen to it. Scroll down to the update section for more: and please mail editor@podnews.net with further thoughts.
Data credits: IAB, Podnews newsletter