Voxnest
This company is no longer trading under this name
Owned by: iHeartMedia
Voxnest is IAB Certified
It was certified (as Voxnest Audience Network) for v2.1 of the IAB Podcast Measurement Guidelines on Jul 26, 2021.
It is certified for Listener and Download. Learn more
Latest news
- Nov 14: BlogTalkRadio is to close on Jan 31. One of the earliest podcast and live-streaming hosts, it launched in January 2006. It merged with Spreaker in August 2017; Voxnest bought Spreaker in 2018; iHeart bought Voxnest in 2020. Most recently it’s been part of Triton Digital. In August this year, it hosted 3,293 podcasts.
- May 6, 2021: In the US, iHeartMedia has launched its own Private Marketplace, allowing advertisers to buy shows across the iHeartPodcast Network. Using Voxnest, it allows geo-targeting and "psychographic" targeting (only want "intrepid" listeners? Or "conquerors"?) We wonder if it can also target people who've had their first COVID-19 vaccination and are feeling a bit sleept.
- Feb 26, 2021: Conal Byrne becomes CEO of the iHeartMedia Digital Audio Group, and Darren Davis will serve as COO. This unit includes the apps and websites, podcasts, Voxnest, and will also include Triton Digital.
- Oct 26, 2020: iHeartMedia is to acquire Voxnest. Voxnest will provide dynamic ad serving for iHeartRadio's podcasts and analytics. Voxnest also owns Spreaker, the 6th largest podcast host with 61,000 shows, and BlogTalkRadio, with a further 8,300. Terms weren't disclosed.
- Jul 15, 2020: Voxnest claimed earlier this month that in April/May, Spotify overtook Apple for total podcast downloads in, among other places, North Macedonia and Moldova. However, the 5m people in those two countries only got access to Spotify yesterday.
Data credits: IAB, Podnews newsletter