Mamamia
Address: Woolloomooloo NSW 2011, Australia
News, podcasts and video for women
Website: www.mamamia.com.au
Latest news
- Sep 17: At an upfronts day today, Australian women’s media brand Mamamia announced a content planning tool for advertisers called The Daily Dial; the launch of a brand for Gen Z called KNOW; and the expansion of the company’s edutainment strategy into new categories.
- Sep 10: The Australian podcast publisher for women Mamamia has announced Butter, a new strand of content that is surprisingly underrepresented in podcasting. We can’t easily tell you what it is without getting this newsletter blocked by corporate email systems, though - but we can on the website.
- Aug 1: Marie Joyce has been promoted to Head of Sales, Victoria, at Mamamia. She started with the company in 2021, and worked for NOVA Entertainment before that.
- Jun 20: Zara Curtis has been named Chief Content Officer at Mamamia. She joins with 20 years experience across content, creative and marketing teams.
- May 8: Mamamia has launched “Sam”, an AI-powered voice, built by merging host voices on the network, offering “close-to real time” programmatic audio advertising across the women-focused podcast network. We asked the company what it sounded like; the results are in the press release.
Data credits: Google Maps, Podnews newsletter