Magellan AI
Podnews supporterAddress: 
165 Broadway, New York, NY 10006, USA
Empowering publishers, agencies and brands to succeed in the rapidly changing world of podcast advertising.
Website: www.magellan.ai
Latest news
- May 2:
Headliner has integrated its Podcast Promo product with a number of attribution services - Cohost, Magellan AI, Podscribe, Podtrac, Swap
.fm and Megaphone’s internal Chartable product - to bring tracking and transparency to podcast advertising. - Apr 25: Magellan AI reports that T-Mobile was the biggest spender in US podcast advertising last month, spending $5.9mn on ads (with their top genre being sports). The full chart also links to a free webinar next Tuesday.
- Apr 21: Magellan AI has published a new case study featuring Mynt Agency, an independent media agency focused on smarter podcast buying strategies.
- Apr 15: Magellan AI has announced a partnership with CBC for pod-to-pod attribution, allowing CBC to gain insights into promo swaps, feed drops and paid advertising across its network.
- Apr 9: It’s easier to sell advertising if you’ve done your homework first. Magellan AI published a case study of how Gamut Podcast Network “turned market intelligence into a growth engine” with Magellan AI’s tools.
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