
Edison Research at SSRS
Address: 50 Division St suite 305, Somerville, NJ 08876, USA
Edison Research produce a number of gold-standard research studies for the podcasting industry, including the Infinite Dial and Edison Podcast Metrics.
Website: www.edisonresearch.com
Owned by: SSRS
Owns
About Edison Research at SSRS
Edison Research conducts survey research and provides strategic information to a broad array of clients worldwide, having conducted research in 66 countries. Edison Research’s The Infinite Dial® series has been the survey of record for digital audio, social media, podcasting, smart speakers, and other media-related technologies since 1998. The company’s Share of Ear® survey is the only single-source measure of all audio in the U.S. Edison Research is the leading podcast research company in the world, producing the only survey-based data on podcast listening in the U.S, Edison Podcast Metrics, and has conducted research for many companies in the space. On October 15, 2025, Edison Research announced the company’s acquisition by the full-service market research firm SSRS.
Latest news
- Apr 20: Edison Research at SSRS published the top 50 podcasts in the US for Q1/26. What effect has Netflix had on this chart? The Breakfast Club rose from 15 to 11; it's the clear leader on Netflix. The Bill Simmons podcast - removed in full from YouTube in favour of Netflix - has also risen from 49 to 42. The highest new entry is The Ramsey Show. Edison Podcast Metrics asks about podcasts, not about platforms - so will include shows wherever people consume them.
- Mar 25: Magellan AI has launched broadcast radio attribution for advertisers. Recent data from Edison Research at SSRS suggests that radio is listened-to more than 3x as long as podcasts in the US.
- Mar 13: More Americans are listening to podcasts every month than ever before, according to The Infinite Dial 2026 from Edison Research at SSRS. The research, with support from SiriusXM Media, was released yesterday afternoon and co-presented by VP Megan Lazovick and Editor of Podnews, James Cridland. It also shows the significant growth of online audio for Americans age 55+. You can watch the full presentation and download all the slides here.
- Mar 12: Today: the webinar of The Infinite Dial 2026 is at 2pm ET - you can register to watch for free here. The data includes a new monthly number for the number of Americans aged 12+ who consume podcasts. Hosted by Megan Lazovick of Edison Research at SSRS and our Editor, James Cridland, be the first to update your sales deck by watching at 2pm.
- Mar 10: And - how many people listen to podcasts every month in the US? You’ll be the first to know if you watch the webinar of The Infinite Dial 2026 this Thursday (2pm ET). It’s free; the data will be presented by VP of Edison Research at SSRS, Megan Lazovick, and Podnews’s Editor, James Cridland. You can register here.
Data credits: Google Maps, Podnews newsletter