75 per cent of UK ad agencies plan to spend more money on podcasts
This article is at least a year old
Happy fourth of July, if you support it! As part of our global view, Podnews publishes every weekday - even on individual country holidays.
-
75% of UK advertising agencies plan to spend more in podcasting over the next twelve months, according to new research from DAX. Digital audio as a whole, including music services, will see 85% of agencies spending more.
-
Guy Raz is to step away from his role as host and editorial director of the TED Radio Hour. Here’s the job advertisement for his replacement. He looks back at seven years of hosting the show on the NPR website. He’s also just been announced as a keynote speaker for Podcast Movement.
This link is no longer available, as at Aug 14 2023 -
Mentioned yesterday but now with more detail: Earios is a new female-founded podcast network. It launched with four new shows this week.
-
Auxbus has annouced an auto-leveling feature.
-
In France, Yonne - a small rural county - now has its own podcast. Journalism·co·uk reports on how they established it.
-
Acast have announced a masterclass series for underrepresented groups in podcasting. They’ve called it Aclass - see what they’ve done there - and the first event is on 22nd July.
-
CBC Podcasts are currently sending us cryptic messages. The latest says: One of our podcasts has a surprise for you. We’re expecting to learn a little more on July 9.
-
Broadcast and podcast are two worlds converging says Omny Studios’ Mitch Secrett, with data from across the world.
-
The Yoast SEO plugin was a bad idea for podcasters until now, because it deliberately blocked search engines from seeing your RSS feeds (and so you’d never get into Google Podcasts). After many reports, this has now been fixed in v11.7
Podcasts
Companies mentioned above:
Acast