The power of local podcasting

We’re grateful to you for reading. If you celebrate it today, Happy Thanksgiving.

• Can a local, daily podcast give your community something to be thankful for? The power of podcasting is excellently told in this video from Shaftesbury in Dorset, England. In a presentation made for a radio conference, Keri Jones tells a great story of a hyper-local podcast, The Alfred Daily.

• A prolonged failure at Amazon AWS caused issues for some podcast hosts as well as many other services: Anchor had to remove its website altogether, while RSS Podcasting also had some issues, as did WNYC. Podcasts, however, remained available throughout; and all services appear now to be up and running.

• DevCasts is a new podcast app, which we spotted in our user-agents work. DevCasts is a podcast app specifically designed for developers.

• In India, Pratilipi, India’s largest Indian storytelling platform, and IVM Podcasts, one of the oldest companies in Indian podcasting, have announced a partnership to “create a sustainable and scalable model for podcasting” in the country.

• In Bulgaria, the podcast scene “may have a way to go, but it’s gaining momentum fast and already has the potential to transform a dire media landscape”, says Svetoslav Todorov in Balkan Insight.

  
  This link is no longer available, as at Aug 29 2023

• Dan Misener looks into reviews on Apple Podcasts. Wednesday might be the best day to ask for them, he suggests; and people take longer to say when they don’t like your podcast than when they do.

• AdLarge Media has added AccuWeather podcasts to its cabana podcast network.

• Spotify is producing “60-second podcast mini-series” about the US Postal Service, which will run across the Spotify platform on an assortment of Spotify-owned podcasts.

• Podtrac is to make improvements to their podcast reporting dashboard next week. The company, which offers free podcast consumption data, has mailed details to their current users.

• Sounds Profitable’s Bryan Barletta gets interviewed by Inside Podcasting about the Spotify Megaphone purchase. “Streaming Ad Insertion (SAI) monetizes a show as an app, while Dynamic Ad Insertion (DAI) monetizes a show as a podcast.”

Tips and tricks

• Marketing Tactics We Can Learn From Sports Podcasts - Jack Rhysider suggests that Twitter might be the best method of promoting your podcast that you have.

• How often should you release new podcast episodes? (RSS Podcasting)

Podcast News - with Vurbl

On Vurbl Voices - get to know the co-founders of Vurbl with a behind the scenes launch episode. They talk about why they’re building the platform, developing the team, what they’re excited about most for Vurbl and what creators and listeners can expect from the platform. Listen on Vurbl

Ochenta Cuentos is a new, bilingual podcast produced in Spanish and English, featuring artists, writers, creators and podcasters currently in quarantine.

A new Guardian podcast looks at the refugees stuck in legal limbo in Australia. Called Temporary, it’s available now.

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