Lots of broken timepieces
Heather Zabriskie

The podcast category listened-to longest

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This article is at least a year old

  • Total downloads are one thing, but what podcast categories are listened-to longest? Apple Podcasts data supplied to Podnews tells us the top five categories with the longest overall global listen time, are: (1) Society and Culture, (2) Comedy, (3) News, (4) True Crime, and (5) Health and Fitness. That data is for December, but is much the same for the last half of the year, with Health and Fitness occasionally making it to #4.

    • We’d note that the categories drop-down in the Charts section of the app follows this order.
  • Swell AI claims to “automate writing articles, summaries, time-stamped show notes and more for your podcasts and videos.”

  • What does podcasting look like in 2023? Ozeal Enriquez, the Director of Content Marketing at Q’d Up Audio and founder of Pod Houston, thinks more podcasters will turn their shows into live events, and we’ll see more representation for all voices.

  • Stat of the day: “There are 2,499,664 feeds in the (Podcast) Index with less than 2 episodes”, says Dave Jones.

Moves and hires

Tips and tricks - with Podcast Movement Evolutions

  • How Much Money I Earned as a YouTuber in 2022, from Ali Abdaal, outlines how he earnt revenue from his YouTube videos. His total revenue for 2022 was $4,600,593. Mind, his costs were $2.5m; and he’s been going since 2017.

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Podcast data for Jan 17

#1 in Apple Podcasts
US flag Suspect (Wondery | Campside)
AU flag Predatory (True Crime Australia)

#1 in Spotify
US flag The Joe Rogan Experience (Joe Rogan)
AU flag The Joe Rogan Experience (Joe Rogan)

Over the last week, 200,876 podcasts published at least one new episode (up 6.6%). source

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