Podcasting in the UK as popular as the US
This article is at least a year old
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Data: The Infinite Dial 2021 for the UK was released. 41% of the UK population (16+) listens to podcasts every month - around 23m people. The data is directly comparable to the US (41%), Canada (38%) and Australia (36%). The data was paid-for by Bauer Media and Spotify. Adam Bowie looks at the data.
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Data: Around 425,000 new episodes were published on Anchor in November, but the company lost 0.7% market share. In the top ten, the top 8 remains unchanged; Captivate is new at #9, beating Megaphone which remains at #10. (Podnews’s Editor is an advisor for Captivate).
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Data: Megaphone published a look at podcast consumption data for Spotify and Megaphone in 2021. Podcast listening (on Megaphone) more than doubled in Italy; podcast listening in-car (on Spotify) increased 28 times (probably driven, ha, by decreased car usage in 2020's lockdowns).
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Data: The most popular shows on PodcastAddict have been announced. It’s based on the number of episodes listened-to (at least 70% of the way through). We all want another chart where iHeartRadio is #1 for podcasts! The published list is for English language shows; we can also tell you that Les Grosses Têtes is the #1 French-language podcast; Sternengeschichten is the #1 German-language show; Genstart - DR’s nyhedspodcast is the #1 in Danish; and Maarten van Rossem - De Podcast in Dutch.
Sep 9 2023: This broken link now points to the Internet Archive. -
The winners of the Australian Podcast Awards, powered by Acast, were announced. The Acast Podcast of the Year went to Private Affairs, while the Listeners’ Choice Award went to Life Uncut with Britt and Laura, for the second year in a row.
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Comedian Whitney Cummings has signed a multi-year partnership with Kast Media.
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The IAB Podcast Upfront will be virtual in 2022.
Sep 9 2023: This broken link now points to the Internet Archive. -
Whooshkaa has launched a Play Portal, making the experience of a private podcast easier.
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In his newsletter, Tim Eby wonders aloud whether NPR and member stations have a good enough plan for working together in the podcast space.
Thank you to SALT, who make extraordinary experiences in audio, for becoming a gold supporter today. The people who made Dr Death Season 3, The Midnight Miracle and Bad Vibes, their website contains a quite brilliant exploding colourful loudspeaker. You can support us here
Moves and hires - with Pod People
- Sarah van Mosel stepped down in October as CRO from Stitcher. HotPod Insider reports that she’ll still be consulting with the company. Drew Welborn left in mid November and has rejoined talent agency WME.
Sep 9 2023: This broken link now points to the Internet Archive.
Tips and tricks
- Here’s how to add your podcast to Facebook - in pictures!
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