Podscribe Launches Automated Campaign Recap Presentations and Lookalike Audience Discovery to Streamline Podcast Advertising

Podscribe, the leading podcast attribution and measurement platform, announced the launch of two new product capabilities designed to help advertisers and publishers save time, improve reporting, and discover high-impact podcast inventory faster: automated campaign recap presentations and customer segments with lookalike audience discovery.

Together, these updates transform how teams report on performance and plan future campaigns—turning Podscribe insights into presentation-ready outputs and actionable audience intelligence.

Automated Dashboard-to-Deck Campaign Presentations

Podscribe’s new Overview Presentation Export eliminates manual reporting workflows by automatically generating a client-ready Google Slides presentation directly from the Podscribe dashboard.

With a single click, users can export a polished campaign recap based on their selected timeframe and filters. The presentation includes topline performance metrics, incrementality results, and insights from key dashboard views such as Audience Segments, Geography, and Lag Reporting, with charts auto-populated from live data.

Key benefits include:

• Significant time savings by removing manual slide creation

• Consistent, professional reporting for clients and stakeholders

• Sharper performance narratives focused on insights and outcomes

• Easy sharing via a cloud-based Google Slides deck

Customer Segments and Lookalike Audience Discovery

In addition to faster reporting, Podscribe is expanding its audience intelligence capabilities with Customer Segments, powered by a partnership with TransUnion.

Brands and publishers can now access detailed demographic and behavioral insights about their site visitors and customers directly within Podscribe—at no additional cost and with no added setup beyond pixel integration. These insights reveal who customers are, what segments they belong to, and how audiences differ across campaigns.

From there, users can instantly activate those insights through lookalike audience discovery in the Podscribe Planner.

With one click, advertisers can identify podcast shows whose audiences most closely resemble their existing customers, enabling more efficient reach expansion and data-driven campaign planning. Publishers can also use this functionality to understand where meaningful audience overlap exists across shows.

Lookalike discovery is fully integrated into the Podscribe Planner, where campaign planning naturally occurs. Users can build plans based on customer similarity, net-new reach, brand affinity, and more– or start with a high-performing show and discover additional shows with comparable audiences.

Availability

These features are available today for Podscribe users.

To start tracking in-store conversions, reach out to partnerships@podscribe.com or book a demo.