Evergreen Podcasts Selects Flightpath to Power Monetization, Forecasting, and Scalable Revenue Growth
Evergreen Podcasts, a full-service podcast and video production company and network based in Cleveland, has selected Flightpath, the industry’s leading predictive analytics and yield management platform for on-demand media, to power monetization and revenue operations across its portfolio. Flightpath will centralize forecasting, inventory visibility, and campaign performance to help Evergreen identify new opportunities to grow revenue while streamlining operations.
“Flightpath enables us to deliver campaigns with greater efficiency and precision. Advertisers gain confidence through detailed reporting, while our creators benefit from more consistent monetization opportunities," says Gerardo Orlando, Chief Content Officer for Evergreen.
“Evergreen runs a sophisticated, multi-genre network. With Flightpath, their team gets a single, trusted view of availability and performance that helps them predict, sell and report ad impression performance,” said Laurie Belleau, Chief Revenue Officer, Flightpath.
By adopting Flightpath, Evergreen will benefit from:
- Accurate availability forecasting to visualize inventory and inform packaging and pricing
- Unified data, inventory & delivery views across shows and placements
- Campaign pacing and performance insights to reduce make-goods and improve renewal rates
- Operational efficiencies that free teams to focus on growth and partner service
For inquiries about Flightpath, contact laurie@flightpath.fm.
About Flightpath
Flightpath is the predictive analytics platform for on-demand media that delivers breakthrough reliability in availability forecasting and campaign performance prediction. Trusted by leading publishers and networks, we power the insights needed to increase profitability, unlock sales opportunities, and create operational efficiencies. Learn how publishers are supporting diverse sales strategies across platforms with the visibility and insights they need at flightpath.fm.
This is a press release which we link to from Podnews, our daily newsletter about podcasting and on-demand. We may make small edits for editorial reasons.