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Ad Age Marketer's Brief - deep links to episodes

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Oct 3 2022:Purpose Marketing Hits and Misses Vol. 2
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Sep 28 2022:Upwork’s CMO on marketing strategies and the Great Resignation
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Sep 21 2022:How Mailchimp is moving beyond email marketing
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Sep 14 2022:How Ghost is building a lifestyle sports nutrition brand
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Sep 7 2022:Waze’s marketing plan
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Aug 31 2022:How Airbnb’s ad playbook has evolved with the market
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Aug 29 2022:Purpose Marketing Hits and Misses Vol. 1
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Aug 24 2022:SmileDirectClub’s telehealth strategy
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Aug 17 2022:How Meta made everyone aware of the metaverse
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Aug 10 2022:How online real estate company Opendoor is building awareness
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Aug 3 2022:How Claire’s is connecting with ‘Zalpha’, the combined group of Gen Z and Gen Alpha
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Jul 27 2022:Behind a brand refresh, and a new campaign, for Noodles & Company
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Jul 20 2022:TopGolf’s rise
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Jul 18 2022:How to avoid Greenwashing
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Jul 13 2022:How baseball’s CMO is pitching new fans
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Jul 6 2022:New Progressive CMO talks spending strategy amid downturn and marketing to Gen Z
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Jun 29 2022:How Michaels is marketing its brand amid rising prices
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Jun 22 2022:P&G’s Brent Miller on how the company goes way beyond Pride Month
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Jun 15 2022:Morgan Stanley CMO on economic downturn and its agency search
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Jun 8 2022:Inside A&W Restaurants’ Recipe for Survival
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Jun 6 2022:Pride marketing
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Jun 1 2022:Accenture’s marketing plan
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May 25 2022:Why craft-brewer Dogfish Head is moving ‘beyond beer’
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May 18 2022:How Behr Paint is tapping into trends to attract younger customers
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May 11 2022:Liquor marketing
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May 4 2022:GSK Health U.S. CMO Katie Williams on going independent
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May 2 2022:Earth Day marketing wins and losses
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Apr 27 2022:Kroger Precision Marketing on the future of retail media
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Apr 20 2022:Dick’s Sporting Goods on the need for physical stores and how the chain is considering the metaverse
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Apr 13 2022:Chewy’s new CMO on having pets as customers and building brand growth
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Apr 6 2022:Now pitching for the Mets: Andy Goldberg
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Mar 30 2022:Miller Lite’s marketing moves
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Mar 23 2022:Orangetheory’s Chief Brand Officer on collaborating with Steve Aoki and other marketing strategies
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Mar 16 2022:How ‘collective convergence’ drives food trends—and why that matters
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Mar 9 2022:How Square is positioning brands for a post-COVID world
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Mar 2 2022:How Oikos is giving the yogurt category a good workout
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Feb 23 2022:New JPMorgan Chase CMO Carla Hassan on DE&I, the metaverse and personalization
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Feb 16 2022:Running ads on cars
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Feb 7 2022:Super Bowl ad preview
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Feb 2 2022:How the ANA plans to follow the money in programmatic
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Jan 26 2022:Why marketing is driving Hyperice's growth in the crowded fitness sector
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Jan 19 2022:Why Applebee’s is turning its customers into marketers
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Jan 12 2022:Why Hormel has gone nuts
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Jan 5 2022:How Marriott is navigating the pandemic and finding its way into the metaverse
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Dec 22 2021:How Campbell’s is riding the cookie craze
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Dec 15 2021:Marketers of the Year
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Dec 8 2021:Managing the CMO-CEO relationship
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Dec 1 2021:Why Albertsons is starting its own retail media network
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Nov 17 2021:How eBay is positioning itself this holiday season
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Nov 10 2021:How buy now, pay later brand Affirm is building brand awareness
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Nov 3 2021:How Roomba is marketing its robot vacuum
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Oct 27 2021:How Angi is building brand awareness in the home services industry
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Oct 20 2021:S is for Sesame Workshop
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Oct 13 2021:Comfort food and fall flavor trends
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Oct 5 2021:How 7-Eleven is using influencers to boost its brand
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Sep 29 2021:Lexus goes for younger buyers
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Sep 22 2021:How the U.S. Army created a modern-day marketing center
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Sep 15 2021:Why backpack seller State Bags is seeing a surge in demand
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Sep 8 2021:Promoting restaurants as the pandemic continues
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Sep 1 2021:Auto marketing trends
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Aug 25 2021:How language is the key to unlocking consumer behavior
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Aug 18 2021:How the owner of Zales, Jared and Kay is enhancing its luster for younger shoppers
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Aug 11 2021:Kraft Heinz brand renovations
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Aug 4 2021:How resale platform StockX is moving beyond sneakers
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Jul 28 2021:How American Eagle is tapping into teen trends for back-to-school
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Jul 21 2021:Spirits marketing that stands out
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Jul 14 2021:Marketing a new MLS team
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Jul 7 2021:McCormick’s Alia Kemet on spicing up in-house marketing
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Jun 30 2021:Multicultural vaccine marketing
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Jun 23 2021:How Merrell is working to make the outdoors more diverse
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Jun 16 2021:Rethinking women’s pro sports
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Jun 9 2021:Yum Brands CMO on brand-boosting strategies
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Jun 2 2021:Carvel leans into nostalgia
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May 27 2021:Inside LG’s new gaming-driven content strategy
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May 19 2021:Robinhood on the crop of new investors and GameStop
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May 12 2021:Kellogg’s chief growth officer on data, e-commerce and personalization
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May 5 2021:Why people returning to cities are investing in furniture rentals
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Apr 28 2021:Why Goldfish turned to TikTok to court older snackers
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Apr 22 2021:Esports marketing
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Apr 14 2021:How USAA is using lessons learned in the pandemic to grow its brand
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Apr 7 2021:MLB marketing
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Mar 31 2021:Using EV charging as an ad network
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Mar 24 2021:How the travel industry is faring after a disastrous 2020
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Mar 17 2021:The challenges of vaccine marketing for health care brands
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Mar 10 2021:Why breakfast is the most important meal on Wendy’s menu
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Mar 3 2021:How Mint Mobile embraces fear and cultural moments to turn around ads in days or mere hours
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Feb 24 2021:How Staples is preparing for the back-to-office shift
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Feb 17 2021:Jimmy John’s CMO dishes on the brand’s new storytelling approach
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Feb 10 2021:Super Bowl hits and misses
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Feb 3 2021:What’s ahead for the wedding industry
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Jan 28 2021:Super Bowl ad update
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Jan 20 2021:Celebrity booze brands
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Jan 13 2021:What’s driving new trends in personal finance
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Jan 6 2021:How Little Caesars is taking on Big Pizza
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Dec 30 2020:America's Hottest Brands
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Dec 23 2020:From marketer to CEO
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Dec 16 2020:How Hydrow, a rowing rival to Peloton, is building its brand
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Dec 10 2020:Marketers of the Year
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Dec 2 2020:What Applebee's is doing differently to get through 2020
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Nov 25 2020:Heineken USA’s innovation and ecommerce push
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Nov 18 2020:How Lululemon is using Mirror to train for the future
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Nov 11 2020:How King Arthur Baking is preparing for the holidays after its pandemic rise
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Nov 5 2020:Why Etsy is surging, and what it means for holiday
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Nov 3 2020:How COVID-19 has changed CVS’ strategy
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Oct 20 2020:ANA's Bob Liodice on this year's Masters of Marketing
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Oct 20 2020:How brands can use neuroscience to solve COVID social distancing dilemmas in ads
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Oct 7 2020:Leading Frito-Lay's in-house agency
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Sep 30 2020:There’s no marathon, but New York Road Runners is still running ahead
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Sep 23 2020:How Domino's is changing during COVID-19
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Sep 16 2020:Why RV renting is still a big trend this fall
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Sep 9 2020:Bringing mochi to the masses
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Sep 2 2020:How General Mills is creating marketing change during COVID-19
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Aug 26 2020:The creative evolution of retail store Camp
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Aug 19 2020:COVID-19 has transformed diners’ definition of convenience
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Aug 12 2020:The long-term real estate effects of COVID-19
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Aug 5 2020:Sonic Drive-In's brand overhaul
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Jul 29 2020:America's Hottest Brands
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Jul 22 2020:Wyndham CMO on new travel trends
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Jul 15 2020:How a Black-owned coffee startup is handling its newfound buzz
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Jul 8 2020:Halloween's COVID-19 candy outlook: Trick or treat?
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Jul 1 2020:Head of resale site ThredUp on thrifting during the pandemic and the Facebook boycott
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Jun 24 2020:Why Kohl's is switching up its back-to-school playbook
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Jun 17 2020:Restaurant industry trade group hires an agency for a push to get diners back
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Jun 10 2020:Museum of Ice Cream gets ready for summer amid COVID-19
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Jun 3 2020:How play and dine chain Main Event pivoted due to COVID-19
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May 26 2020:Summer marketing during the pandemic
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May 20 2020:At-home hair coloring soars during COVID-19
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May 13 2020:How Vans is pivoting in the pandemic
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May 6 2020:How Mattel is helping stressed-out parents during COVID-19
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Apr 29 2020:Fernando Machado on marketing during and after COVID-19
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Apr 22 2020:Assessing marketer pandemic response
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Apr 15 2020:From marketer to CEO
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Apr 8 2020:The road to travel recovery post COVID-19
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Apr 1 2020:Nick Kokonas on how restaurants can make it through COVID-19
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Mar 25 2020:A psychologist’s advice for brands dealing with the pandemic
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Mar 20 2020:Coronavirus response ads begin
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Mar 18 2020:How marketers are handling COVID-19
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Mar 11 2020:Mike Haracz dishes on Szechuan Sauce, Wendy’s and barbecue-related shenanigans
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Mar 4 2020:Building a food community
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Feb 26 2020:Anti-snob cocktail marketing
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Feb 19 2020:The why behind AI at skincare startup Proven
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Feb 12 2020:CKE’s new focus on its Happy Star
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Feb 5 2020:Marketing wellness into a brand
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Jan 29 2020:TrueCar gets a facelift
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Jan 22 2020:Auto Show Marketing
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Jan 15 2020:Super Bowl ad chatter
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Jan 8 2020:Marketing New Year’s resolutions
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Dec 18 2019:Non-alcoholic booze
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Dec 9 2019:Marketers of the Year
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Dec 4 2019:Curly fry attitude
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Nov 27 2019:Cola Wars
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Nov 20 2019:Holiday retail marketing
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Nov 13 2019:Bringing pep back to milk
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Nov 6 2019:Data-driven tourism marketing
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Oct 30 2019:Retail trends and female CMOs
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Oct 23 2019:Mondelēz's CMO on data and intuition
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Oct 16 2019:Beer marketing
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Oct 9 2019:Data Privacy
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Oct 2 2019:ANA ‘Masters of Marketing’ Preview
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Sep 25 2019:Behind Kind’s health and wellness messages
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Sep 18 2019:Sports in focus at Zenni
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Sep 11 2019:Scaling d-to-c
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Sep 4 2019:‘Made in USA’ marketing
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Aug 28 2019:B-Dubs CMO on man caves and chicken sandwiches
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Aug 21 2019:DraftKings bets big on first-ever in-house campaign as NFL season looms
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Aug 14 2019:Shake Shack’s CMO isn’t a fan of paid media
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Aug 7 2019:H&R Block gets personal
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Jul 30 2019:Healthy food marketing
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Jul 24 2019:Liquor marketing
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Jul 16 2019:RXBar CMO thinks beyond bars
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Jul 9 2019:Branded Entertainment
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