PlayME is transforming the way we experience theatre by turning contemporary plays into bingeable audio dramas. Welcome to your Digital Theatre.
This podcast may use tracking and attribution and dynamic content insertion
Stats: Statistics are produced by Chartable to help PlayME to understand how many downloads it is getting, or how many people are listening. Your device’s IP address and user agent is used to help calculate this figure. Triton Digital and Chartable are IAB v2 certified.
Tracking and attribution: Triton Digital and Chartable or their partners may connect the fact you listened to this podcast to an action elsewhere on the internet. For example - they may spot a device that downloaded an episode of PlayME later visited the website of an advertiser; or they may track that a device that listened to PlayME also listened to a different show. This form of attribution is used to measure advertising effectiveness.
Dynamic content insertion: Triton Digital may use limited data that they know about you - the device you’re using, the approximate location you’re in, or other data that can be derived from this, like the current weather forecast for your area - to change parts of the audio. PlayME may do this for advertising or for other forms of content, like news stories.
PlayME is able to use the above tools since its podcast host or measurement company offers this service. It doesn’t mean that this individual podcast uses them, or has access to this functionality. We use open data.
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