Signal Hill Insights
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22 Marowyne Dr, North York, ON M2J 2A4, Canada
Together, we’re re-defining audio research
Website: signalhillinsights.com
Latest news
- Oct 2: Meanwhile, at Advertising Week NYC next week, Paul Riismandel from Signal Hill Insights will be speaking, revealing whether podcasts really influence voters, as we move into a year with mid-terms in the US.
- Sep 18: In Canada, monthly podcast listening has grown 19% year-on-year, and now 46% of all Canadians listen every month. That data is newly released from Signal Hill Insights, just in time for PodSummit YYC in Calgary, which kicks off tomorrow.
- Jul 9: Triton Digital released its 2025 Canadian Podcast Report. The survey, including data from Signal Hill Insights, claims that monthly reach has hit 39% in the country - up 3%, but a very different number to the 50%+ figures reported by Edison Research in a number of other countries.
- Jun 17: Audio remains the primary mode of podcast consumption despite growing video options, says a new study from Cumulus Media and Signal Hill Insights.
- Jun 11: No, YouTube isn’t dominating podcasting, says Paul Riismandel from research company Signal Hill Insights, showing plenty of evidence that the majority of podcast consumers are still using an audio-first platform most often; and that “it’s time to tone down the discourse”.
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