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Bumper

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Data and analysis · Marketing Consultants

Bumper is a data-driven podcast growth agency. We create audience development strategies that help enterprise podcasters become more successful.

Latest news

Feb 7: Podcast growth agency Bumper has publicly launched an internal research tool called Podcast X-Ray. It shows details like publishing trends and hosting data. Here’s the Podnews Weekly Review, where you can see the switch from publishing on Thursday to Friday, as one example. We’ll link from our own podcast pages.
Jan 23: From one type of award to another - Podcast growth agency Bumper has analysed 28.5mn Apple Podcasts star ratings (in the US store) to learn how they work. Crime Junkie has the most US ratings, at 344,000; but only 28% of shows have any star ratings at all. (Star ratings have no effect on the recommendation algorithms.)
Jan 11: Stephen Hallgren, also known as Teevio, has joined Bumper as fractional CTO. He was with Simplecast.
Nov 1, 2023: From Bumper, Dan Misener writes about an apparent decline in downloads from Apple Podcasts as a result of changes to auto-downloading in iOS 17. He shows how to check your stats.
Sep 6, 2023: The Hot Docs Podcast Festival in Toronto released its full program. The first in-person Festival since 2019, the festival welcomes a slate of international and Canadian podcasts, including The New Yorker's Fiction Podcast, Articles of Interest, and Dinner SOS. It also hosts the Creators Forum on October 19 and 20, featuring top executives, producers and hosts from Acast, Bumper, Canadaland, CBC Podcasts, Condé Nast, HBO, Media Girlfriends, NPR, Pushkin Industries and more.

Data credits: Podnews newsletter