Triton Digital launches new US Podcast Report

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• Triton Digital have launched their Podcast Report for the US (formerly known as Podcast Ranker). The report has NPR’s News Now at #1, Stitcher’s My Favorite Murder at #2, and Westwood One’s Ben Shapiro Show at #3.

  • Unlike competitor Podtrac, it’s based on average weekly downloads over a four-week period, rather than a calendar month. Different publishers are in each: Podtrac has iHeartMedia, NYT and PRX, while Triton lists Stitcher/Midroll and Entercom’s RADIO·COM.

• Triton Digital’s US Podcast Report also lists the top 10 networks. NPR is at #1, Stitcher at #2, and RADIO·COM at #3. The numbers they give (average weekly users, and average weekly downloads) are not numbers that Podtrac publish, so we can’t compare them. However, Triton Digital and Podtrac claim significantly different numbers for active podcasts for Westwood One (Triton: 254; Podtrac: 101), as well as smaller differences for other publishers. We’ve asked Westwood One for comment.

• Announced today, Podapalooza is a two-day virtual podcast festival for the benefit of COVID-19 relief, happening on April 25-26. You can buy tickets today (pay what you can), to access special episodes of all your favourite podcasts, from companies like Stitcher, Wondery, Lantigua Williams & Co, and plenty more.

  
  Aug 23 2023: This broken link now points to the Internet Archive.

• NAB Show Express is the replacement for the NAB Show in Las Vegas. Registration is free, and goes live on April 20; the virtual event is May 13-14.

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• Spotify appear to be enabling new episode notifications, according to a tweet. Google Podcasts has also switched notifications on with their recent redesign. (We’re over here on Google Podcasts.)

Changing times, changing consumption

• Using data from Megaphone, ARN’s iHeartPodcast Network Australia claims “a significant increase and interesting changes” in podcast consumption. Particularly, it points to a new peak between 11am and 1pm.

• Podtrac have also released their weekly podcast consumption data. This shows that podcast consumption continues to decrease, with sports being the hardest-hit.

  
  Aug 23 2023: This broken link now points to the Internet Archive.

• “No commuting? No problem.” Digiday claims podcast revenue is still increasing. It, however, only quotes one company saying so - Megaphone, which says it “booked around twice as much new business as it lost in March”. Meanwhile, TechCrunch haven’t yet got the positivity memo, asking will podcast ad revenue bounce back after COVID-19 in a pay-walled article.

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The latest episode of Heavyweight talks about the drastic effect of social distancing, which is leading, in some ways, to people reconnecting with old friends and re-visiting forgotten friendships.