Sunset in city of Punta del Este, Uruguay
Pedro Slinger

Spotify to sunset in Uruguay

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  • One Podnews reader points out that the decrease in podcast downloads seen by most rankers and hosts over the past few months may have a knock-on effect: more makegoods, as advertisers don’t hit the numbers they were expecting. Makegoods - free spots to make up for lower than expected numbers - tie up future inventory. “This drop is not-nothing”, our reader points out.

  • Another Podnews reader, based in the Netherlands and working for one of the largest distributors of podcasts in the country, reports that, comparing August to October, Apple Podcasts downloads are up 4%.

  • Podpage, the website tool for podcasts: “I decided really early that we would do the immense amount of work that it takes to support the embedded player for any host. So, if you have a Buzzsprout RSS feed, we’ll automatically put your episode in a Buzzsprout episode player. That seems like it’s simple, but it’s an enormous file that’s hard to keep up-to-date because of the number of hosts.” - the creator of Podpage, Brenden Mulligan, is a guest in today’s Podnews Weekly Review. We also speak with AdResults Media’s Lisa Jacobs on brand safety.

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Podcast promotion in the wild

Football Ramble

Football Ramble
Play trailerStak’s Football Ramble was spotted by Podnews reader Becca, while on a Bakerloo train. The train itself was built in 1972, which makes this line run the oldest trains in passenger service in Britain, and they won’t be replaced until the late 2030s because of a lack of funding. Football Ramble is also really very old - one of the oldest podcasts still in service in Britain: it began in April 2007, recorded in a kitchen in Harlesden, using a minidisc player.

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Companies mentioned above:
Airwave logoAirwaveApple logoAppleApple Podcasts logoApple PodcastsBuzzsprout logoBuzzsproutSiriusXM logoSiriusXMSpotify logoSpotifyThe Podcast Show logoThe Podcast Show

Podcast data for Nov 24

#1 in Apple Podcasts
US flag Who Killed JFK? (iHeartPodcasts)
DE flag FREE HUGS - Mit Riccardo & Anke (Wondery)

#1 in Spotify
US flag The President's Daily Brief (The First TV)
DE flag ELECTRO GHETTO - mit Bushido & Marvin California (Anis Ferchichi)

Over the last week, 197,264 podcasts published at least one new episode (down 5.9%). source

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