Your daily briefing for podcasting and on-demand
July 14, 2017
Sarah Rhea Werner writes How to craft your podcast's mission statement. Here's one she's written: "I will use my audio drama to tell a fun, entertaining story that evokes beauty and universal truths, and reminds listeners that no matter where or who they are, they're not alone."
BZZZZZZZzzzzzzzzzzz! It turns out that dental podcasts are a thing. In this month's Dental Economics magazine you can enjoy the most popular dental podcasts. Includes "the funniest dental podcast on the market", and "a practicing prosthodontist" who "interviews an expert on business or clinical dentistry in a relaxed, conversational style". Planning anything nice for the weekend? Now, rinse, and we're all done.
A guide for potential podcast sponsors on how to get the most out of podcast sponsorship. "Sponsor at least 4-6 episodes to create repetition of your brand".
"Après ça". Il y a douze mois de l'attentat terroriste à Nice. Voici la première d'une série en trois parties, en français, de Jean-Christophe Dimino. (A French podcast, twelve months after the terrorist attack in Nice).
I woke up today to hear a radio promo for Trace, the Australian ABC's investigative podcast about a murder in Melbourne in 1980. This is getting a lot of PR in Australia.
<< IAB's new podcast measurement guidelines, Edison Research's Tom Webster, and podcasting to increase in popularity